Marketing Operations Specialist

What you’ll do

A Marketing Operations Specialist at Yooz is in charge of streamlining and optimizing marketing processes while supporting the Regional Marketing team in operational activities.

• Manage Yooz email marketing platforms (Hub Spot or equivalent)
• Build mailing lists and exclusion lists
• Program email campaigns, landing pages, webinar workflows, and replay follow-ups
• Track and analyze performance of email campaigns

• Integrate data into the CRM (Salesforce or equivalent) and optimize usage practices
• Perform quality checks on purchased databases and analyze performance
• Manage integration and reactivation workflows for disengaged prospects
• Act as the single point of contact for lead integration with the Application Manager

• Ensure operational processes are followed and optimized for performance tracking
• Research and evaluate new tools to improve web interaction and lead conversion

• Knowledge of various marketing tools / CRM / no-code automation
• Proficiency in Reports and Dashboards (Salesforce / Hub Spot)
• Understanding of Lead Journey
• Understanding of Lead Scoring
• Ability to prioritize requests / Manage complex, multi‑channel projects
• Knowledge of the marketing and data stack, with the ability to challenge the status quo, improve processes, and sell the project
• Knowledge and application of tracking principles (GA4, UTMs, etc.), as well as CRO

• Base salary + performance‑based bonus
• 401(k) with employer match
• Health, dental, and vision coverage starting your first full month
• Life insurance, short‑ and long‑term disability
• Paid parental and sick leave

• Generous paid time off + 11 paid holidays
• Free monthly lunches, happy hours, and wellness classes
• One paid day a year to volunteer (“Yooz Cares Day”)

• Company‑wide performance trips (“Yooz Achievers Klub”)
• Regular offsites, learning sessions, and cross‑team events

• Pet insurance
• Employee discount program

At Yooz, we believe in working with integrity, striving for excellence, and being driven by a shared, customer‑centric ambition. We foster a culture of innovation and prioritize our people — empowering every team member to grow, connect, and make a meaningful impact.

We’re a dynamic, international team that thrives on startup energy — without the layers of big tech bureaucracy.

Yooz is an equal opportunity employer. We value diversity and create a welcoming environment for people of all backgrounds. If you need accommodations during the hiring process, just let us know — we’re happy to help.