Regional Sales Manager

Regional Sales Manager – Canada West

Join our winning sales team! Tricor Braun is seeking an experienced Regional Sales Manager to lead our sales efforts in the Canada West Region. This key role drives growth, manages a team, and develops strong client relationships.

Tricor Braun is a global packaging leader and the largest distributor of primary packaging in North America. We provide innovative solutions to customers from start‑ups to iconic brands, and we put people first. Our team is friendly, motivated, and supportive.

As Regional Sales Manager, you will lead a high‑performing sales team, maintain strong relationships with key clients, drive sales growth, identify new opportunities, collaborate with leadership on strategic goals, manage the region’s budget and performance, provide coaching and mentorship, and report on sales forecasting.

• Drive sales growth by supporting a sustainable distribution network.
• Lead a team to build relationships with clients and key influencers.
• Generate new business and develop opportunities to meet sales targets.
• Work closely with leadership to set strategic goals for the region.
• Manage CRM usage and ensure the sales team monitors performance indicators.
• Develop and implement training plans to improve team skills.
• Forecast sales and prepare regular performance reports.

• Bachelor’s degree (preferred) or equivalent experience.
• 5–7 years of sales management experience, including at least 5 years in a leadership role.
• Proven track record of driving sales growth and managing teams.
• Strong understanding of sales strategies, forecasting, and P&L management.
• Proficiency with CRM systems (e.g., Salesforce) and Microsoft Office.
• Ability to coach and mentor teams to achieve targets.

• Competitive salary and benefits.
• Retirement plan with employer match.
• Training and development opportunities.
• A supportive, collaborative environment that prioritizes your success.
• Career advancement opportunities within a growing company.

We are proudly an equal opportunity employer and will consider all applications.