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External Communications Specialist

Job in Cornelius, Mecklenburg County, North Carolina, 28031, USA
Listing for: Atrium Health Wake Forest Baptist
Full Time position
Listed on 2026-08-19
Job specializations:
  • Marketing / Advertising / PR
    Marketing Communications, PR / Communications, Brand Ambassadors & Brand Management, Digital Marketing
Salary/Wage Range or Industry Benchmark: 74000 - 111000 USD Yearly USD 74000.00 111000.00 YEAR
Job Description & How to Apply Below

Department

11593 Enterprise Corporate - Communications

Status

Full time

Benefits Eligible

Yes

Hours Per Week

40

Schedule Details / Additional Information

Hybrid position. Working remote. Onsite as needed. Some nights/weekends required. Must be located in the Wake Forest market area.

Pay Range

$35.50 - $53.25

Major Responsibilities

Assistwiththedevelopmentofmeasurable proactive and reactive external communicationstacticsand execute the tacticsin collaboration withtherest of the external communication steam.

Support reputation and external communications leadershipinrecommendingand executingtacticsthatidentifyand cultivate meaningful recognition opportunities that will reaffirm Advocate Health's leadership role in areas of differentiation within the health industry, driving the influence of Advocate Health as a key national voice in the industry.

Collaborate with reputation and external communications leadershiptocreate communications plans, oftenas part of integrated marketing campaigns, that support organization and business goals but also protect and enhance the reputation ofthe Advocate Health and related brands.

Track and provide recommendations to leadership around emerging trends, potential industryissuesand/or brand reputation risks, developing reactive action plans and responses as needed.

Identify,draftand execute content creationtacticsas part of approved communications plan, including but not limited to, consumer communications,news releases, pitches, blogs, opinion editorials, talking points, annual reports, thought leadership articles,etc.

Under the direction of reputation and external communications leadership,identify and cultivate critical relationships with trade reporters, key local, regional, national mediaoutletsand influencers tofacilitaterelationship building resulting in positive earned media coverage.

In collaboration with reputation and external communications leadership,monitor and provideexecutivesummaries and reportsof media related to customers,competitorsand the industry.

Supportreputationandexternal communications team with priority projects, communications plans and tactics as needed based on need within the department.

In collaboration with reputation and external communications leadership,work cross-functionally to craft communications plans that influence the thinking and behavior of key audiences and thoughtfully promote Advocate Health and its family of brands.

Licensure, Registration, And/or Certification Required

None Required.

Education Required

Bachelor's degree in communications, journalism, public relations, marketing, advertising or other business-related field, or bachelor's degree combined with relevant experience.

Experience Required

3+years of experience in Communications, Marketing, Journalism or other business-related field, including experience recommending and executing comprehensive communications strategies.

Knowledge, Skills & Abilities Required

Ability to develop communications and public relations strategies and tactics and effectively communicate recommendations to external communications leadership, under the guidance of external communications leadership.

A flair for creating persuasive content and communicating effectively (and differently) depending on the medium.

Proactive, independent and takes initiative with consistent follow through. Results oriented.

Superior time management skills, with capability of working with and meeting deadlines. Ability to handle tasks and complete work accurately and within a shorttimeframe.

Ability to think critically, seek understanding of complex concepts, work to synthesize information, and create clarity to support sound decision‑making.

Strategic thinker with an ability to work in a team environment on initiatives that drive business results.

Thrives in a fast-paced environment, having a change mindset and comfortable navigating ambiguity.

Strong interpersonal communications skills with the ability to collaborate effectively with others

Excellent oral and written communications and relationship development skills.

Manage timelines, ensuring efficiency and effectiveness of communication activities.

Physical Requirements And Working Conditions

Position requires some work on weekends and outside of normal business hours.

Position requires some local, regional, national and market travel.

Our Commitment to You

Advocate Health offers a comprehensive suite of Total Rewards: benefits and well-being programs, competitive compensation, generous retirement offerings, programs that invest in your career development and so much more – so you can live fully at and away from work, including:

Compensation
  • Base compensation listed within the listed pay range based on factors such as qualifications, skills, relevant experience, and/or training
  • Premium pay such as shift, on call, and more based on a teammate's job
  • Incentive pay for select positions
  • Opportunity for annual increases based on performance
Benefits And More
  • Paid Time Off programs
  • Health and welfare benefits such as medical,…
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