Product Marketing Strategist; H​/F - SAFRAN CABIN INC.

Safran est un groupe international de haute technologie opérant dans les domaines de l'aéronautique (propulsion, équipements et intérieurs), de l'espace et de la défense. Sa mission : contribuer durablement à un monde plus sûr, où le transport aérien devient toujours plus respectueux de l'environnement, plus confortable et plus accessible. Implanté sur tous les continents, le Groupe emploie 100 000 collaborateurs pour un chiffre d'affaires de 27,3 milliards d'euros en 2024, et occupe, seul ou en partenariat, des positions de premier plan mondial ou européen sur ses marchés.

Safran est la 2ème entreprise du secteur aéronautique et défense du classement « World's Best Companies 2024 » du magazine TIME. Safran Cabin conçoit, certifie, et fabrique les intérieurs de cabines complets, les systèmes et les equipements les plus innovants du secteur pour offrir à ses clients du monde entier une image de marque distinctive et une expérience passagers sûre et confortable.

Here, we craft excellence together. Your mission? Making the journey the most enjoyable part of the trip. Join our first-class team to reinvent in-flight experience.

• Portfolio Management & Offer Development:
  Define and execute the marketing strategy for assigned product lines. Develop and maintain a product roadmap in coordination with senior management, R&T, and other stakeholders. Lead product development vision, ensuring customer needs are represented in technical and innovation roadmaps. Identify opportunities and risks by monitoring market trends, customer expectations, and industry standards. Act as the voice of the customer internally, providing proactive vision for product and client base development.
• Product Development & Lifecycle Management:
  Lead value exploration, definition and validation initiatives on identified opportunities and market needs, translating it into viable concepts. Trigger, support and guide R&T and R&D projects with market and business inputs, ensuring it's in line with the defined strategy and targeted value. Create business product specifications and ensure requirements are met during development phases. Create the marketing strategy of new products/solutions.
  
  Build business models and business plans to support new product launches and feature enhancements. Collaborate with cross‑functional teams (R&T, Sales, Marketing, Program Management) to drive product success. Support continuous improvement initiatives and manage partnerships supporting product development. Coordinate tests with customers and users on value propositions, concepts, prototypes, to inform our innovation and development activities. Perform field studies and tests with customers.
  
  Monitor existing offer performance and adequacy to market needs.
• Commercial Approach & Promotion:
  Translate marketing strategy into actionable commercial roadmaps and strategies. Guide and train sales teams on new products, services, and features. Support and lead product promotion campaigns and communication strategies. Prepare and support the definition of commercial strategies to achieve growth objectives.
• Stakeholder Management:
  Maintain healthy relationships with external technology partners and integrators. Represent the company in development projects and commercial collaborations when necessary. Interface with customers (airlines, lessors, OEMs), ensuring market awareness and product performance feedback, for instance to feed our strategy or innovation projects.

Minimum 3-5 years of relevant experience (product/service development, product management or similar), in a B2B environment. Experience in project management. If no master degree, equivalent experience from a different education background is ok.

Master's Degree in Marketing or Business, plus relevant business experience.

Experience in an aerospace environment, preferably aircraft interiors or systems, or in business development of technical products.

Strong computer skills, including MS Office, particularly Excel and Powerpoint. Excellent written and oral communication skills in English (French…