Region OEM Channel Manager

Overview

ABB helps industries outrun—leaner and cleaner. Progress is an expectation for you, your team, and the world. As a global market leader, ABB provides what you need to make it happen. This Position reports to:
Account Manager.

We’re seeking a dynamic Channel Sales Leader to drive our OEM partnership strategy across a key US region. In this role, you will architect and execute sales initiatives that expand market penetration, accelerate revenue growth, and strengthen ABB’s competitive position. You’ll translate corporate strategy into measurable results—owning performance across orders, revenue, margin, and market share—while building and coaching a high‑performing sales team.

If you’re ready to transform OEM relationships into sustainable business growth and make a direct impact on ABB’s success, this is your opportunity.

The work model for the role is:
Remote. This role contributes to the ELSP and ELSB divisions for the US.

Location and reporting details are aligned with ABB’s organizational structure and business needs.

• Develop and execute strategic plans to grow sales revenue through an existing distributor network across the assigned region
• Analyze current distributor product mix and identify opportunities to optimize portfolio for higher margin and strategic product sales
• Work collaboratively with distributors to shift product mix toward higher-value solutions and convert competitors’ products to ABB
• Establish quarterly and annual revenue targets for each distributor partner and monitor performance against goals
• Conduct regular business reviews with distributor leadership to assess product mix performance and identify growth opportunities
• Provide market intelligence and competitive insights to help distributors position products effectively for maximum revenue capture
• Develop targeted strategies to increase distributor sell-through rates and reduce inventory of slow-moving products
• Collaborate with product management teams to ensure distributor product mix aligns with market demand and company priorities
• Track and analyze sales data to identify trends, gaps, and opportunities for product mix improvement
• Create joint business plans with key distributors outlining product mix objectives and revenue growth targets
• Implement annual performance assessments and forecast processes for channel partners
• Ensure communication, promotion, and training activities are in place for channel partners
• Communicate incentive program details clearly to distributor partners and provide ongoing support to maximize participation
• Monitor incentive program effectiveness and make data-driven adjustments to optimize results
• Coordinate with marketing teams to develop co-marketing opportunities and market development funds for distributors

• Bachelors Degree in Business or Engineering
• Minimum 10 years of experience in the Electrical/OEM industry
• Enhanced knowledge of MS Office, SFDC, Power
  
  BI, and AI tools
• Ability to communicate effectively in a complex business setting
• Open to up to 35% travel

ABB empowers you to take initiative, challenge ideas, and lead with confidence. You’ll grow through meaningful work, continuous learning, and support tailored to your goals. Every idea you share and every action you take contributes to something bigger.

ABB is an Equal Employment Opportunity and Affirmative Action employer for protected Veterans and Individuals with Disabilities at ABB.

All qualified applicants will receive consideration for employment without regard to sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected Veteran status, or any other characteristic protected by federal and state law.

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As an Equal Employment Opportunity and Affirmative Action Employer for Protected Veterans and Individuals with Disabilities,…