Communications & Content Specialist

Communications & Content Specialist Position Summary

The Communications & Content Specialist advances UGA’s strategic communications priorities by serving as the embedded communications professional for the Innovation District while also contributing editorial and storytelling content to the Division of Marketing & Communications’ institutional channels. The ideal candidate is a versatile communicator and strong writer who brings journalistic instincts, digital fluency, and the ability to navigate both unit-level and institution-wide priorities.

This individual is equally comfortable building relationships across campus, identifying compelling stories, and creating content that engages various audiences while supporting the university’s reputation and strategic goals.

Bachelor’s degree in a related field or equivalent and 2 years of professional experience.

Preferred qualifications include a proven track record in strategic communications, strong writing and editing skills, experience with digital platforms, and the ability to coordinate across multiple stakeholders, as well as content creation across diverse media.

• Strong knowledge of marketing, communications, and public relations principles
• Strong project management skills with the ability to coordinate with multiple stakeholders and deadlines
• Strong organizational skills and the ability to prioritize competing demands.
• Familiarity with digital communications platforms, content management systems, and project management tools.
• Exceptional written and verbal communication skills, including copywriting, editing, general interest writing, and technical/science writing
• Demonstrated ability to work independently with a high degree of judgment, discretion, and professionalism

• Act as the primary liaison between the Innovation District and Mar Comm, ensuring collaboration and alignment of shared priorities.
• Develop and maintain a strategic and effective communication plan for UGA’s Innovation District in line with the university’s strategic priorities.
• Develop story ideas; conduct interviews with faculty, staff and stakeholders; and write high-quality content to elevate the Innovation District through compelling storytelling.
• Oversee the Innovation District’s digital communications, managing official associated social media channels, calendar and websites. Coordinate social media posts with UGA’s central accounts for greater visibility and impact. Maintain and update content to ensure accuracy, relevance, and consistency with the institution’s brand and messaging.
• Develop, design and review presentations, newsletters, publications infographics and talking points to inform and market to Innovation District stakeholders.
• Regularly analyze communication metrics to inform and refine overall strategy.
• Work with an event manager to plan and implement occasional special events for the Innovation District.

• Write editorial content for Mar Comm’s central channels.
• Adapt content for different channels and contexts while maintaining UGA’s brand voice and tone throughout.
• Interview faculty, staff, students, and campus stakeholders to gather information and develop story content; follow up with sources for review and approval as needed.
• Translate complex topics, research, institutional initiatives and campus programs into clear, readable copy.
• Ensure all content follows UGA style, is factually accurate, and positively reflects the UGA brand.
• Build relationships across campus to support research and sourcing for content assignments.
• Work within an established editorial workflow under the direction of the Executive Content Editor to deliver assignments on brief and on deadline.

Work in standard office environment. Is driving a responsibility of this position? No. Is this a Position of Trust? No. Does this position have operation, access, or control of financial resources? No. Does this position require a P-Card? No. Is having a P-Card an essential function of this position? No.…