Sales Representative – Signature Brands

Company Overview

Southern Glazer’s Beverage Company of Massachusetts and Rhode Island is part of Southern Glazer’s Wine & Spirits, the world’s pre‑eminent distributor of beverage alcohol. It is a multi‑generational, family‑owned company operating in 47 states, the District of Columbia, the Caribbean, and Canada.

We are seeking a friendly and energetic Sales Representative for our team. The role focuses on increasing market share and promoting our brands to new and existing customers. The Sales Representative will use industry knowledge and excellent communication skills to maintain and grow customer satisfaction.

• Build and maintain relationships with customers (bars, restaurants, liquor stores) providing exemplary service.
• Develop, present and promote sales strategies and activities (tastings and demonstrations) that showcase product features and quality to meet sales objectives.
• Answer customers’ questions about products, pricing, availability and uses.
• Review customers’ credit status, collect monies owed and partner with the Credit department to ensure accounts remain in good standing.
• Participate in sales meetings, trainings and trade events to maintain product and supplier knowledge.
• Utilize Microsoft Office Suite (Word, Excel, Outlook, PowerPoint) to create sell sheets and sales presentations.
• Maintain current knowledge of technology available to support selling and supplier strategies.

• Previous experience in alcohol sales, distribution, hospitality or supplier community preferred.
• Strong knowledge of wines, WSET or similar certifications preferred.
• Entrepreneurial spirit with motivation to maintain a competitive market advantage.
• Bachelor’s degree in Business, Management, or equivalent combination of education and experience.
• Must be at least 21 years of age.
• Excellent communication and interpersonal skills.
• Proven ability to build and maintain customer relationships.
• Ability to work independently and as part of a team.
• Proficiency in Microsoft Office Suite and CRM software.
• Ability to analyze market data and identify trends and opportunities.
• Valid MA driver’s license and vehicle registration.
• Willingness to travel to meet with customers.

• Ability to lift and carry 5–45+ lbs. cases of product on a repetitive basis, sometimes using a step ladder.
• Requires driving and/or traveling in extreme climatic conditions.
• Requires reaching, lifting, finger dexterity, grasping, feeling, repetitive motions, stooping, kneeling, crouching, talking, hearing and visual acuity.
• Capable of reading handwritten, typed or computer‑prepared data that is color or number coded, including monochrome and color computer display screens.
• Must be capable of effective oral communication, via telephone or face‑to‑face.
• Requires walking, standing, and sitting throughout the day.

Southern Glazer’s Beverage Company offers a commission‑based estimated annual salary in the range of $60,000 to $75,000. The final offer will be based on the candidate’s education, skills and experience.

• Competitive compensation package.
• Harvard Pilgrim Medical insurance.
• Guardian Dental insurance.
• VSP vision insurance.
• Hyatt Legal Plans.
• Generous Paid Time Off.
• Paid Holidays.
• Company‑paid Long‑Term Disability.
• Company‑paid Life Insurance.
• Confidential Employee Assistance Program.
• Supplemental Insurance options.
• Medicare Specialist for retirement planning.
• 100% paid tuition for WSET and Cicerone certification programs.

Southern Glazer's Beverage Company, an affirmative action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Southern Glazer’s Beverage Company provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities, and education of employees.