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Area Sales Manager
Job in
Cranbrook, BC, V1C, Canada
Listed on 2026-06-23
Listing for:
Heritage Inn Hotel
Full Time
position Listed on 2026-06-23
Job specializations:
-
Sales
Hotel/Hospitality Sales, Travel Industry -
Hospitality / Hotel / Catering
Hotel/Hospitality Sales, Travel Industry
Job Description & How to Apply Below
We are seeking an enthusiastic, driven and self‑motivated Area Sales Manager to join our Sales team.
Key Responsibilities
Business Development
Prospect and pursue new business opportunities in the corporate, government, sports and SMERF segments to grow customer base
Work with travel partners constantly to remain top of mind for accommodation needs
Create a lead generation funnel and convert sales leads
Develop and conduct persuasive verbal sales presentations to prospective clients
Respond to Requests for Proposals in a timely manner
Manage existing accounts for the properties through follow‑ups and regular sales visits
Manage and regularly update accounts database and business details efficiently
Coordinate site inspections for community and hotel events
Know the local markets and perform a yearly SWOT analysis
Achieve and surpass revenue quotas on a monthly and yearly basis
Engage in networking activities inside and outside the hotel to secure new business
Maximize rates and NOI using ROI templates
Business Solicitation
Organize sales blitzes within local area and out of town
Travel locally to conduct sales calls, promote the hotels and review competition
Represent hotels at trade shows, exhibits and community events
Carry out telemarketing sales, mail‑outs and local advertising
Negotiate and maximize up‑selling and cross‑selling opportunities across departments
Quote and negotiate prices within established parameters
Prepare and issue contracts and addendums as needed
Relationship Management
Identify key decision makers of sales accounts and build strong business relationships
Maintain hotel relationships with key accounts to increase customer satisfaction and account revenue
Act as a liaison between the hotel and groups, ensuring smooth execution of group stay
Support hotel service personnel and relationship strategy to drive customer loyalty
Provide exceptional customer service and knowledge of hotel facilities to potential clients
Develop relationships within the community to expand client base
Qualifications
Experience in hotel regional sales and/or related field will be an advantage
Strong organizational, time management and multitasking skills
Excellent written and verbal communication abilities and interpersonal skills
Ability to work well both independently and as part of a team.
Proficiency in Google Workspace, Microsoft Office, POS and hotel property management systems
Bachelor's degree in hospitality, business, or related field. Hospitality experience in lieu of degree will be considered.
Ability to travel occasionally to hotel properties (25% travel)
Hours of work may vary based on the demands of the position
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