Integrated Communications Lead, Customer Engagement Marketing, Apple Ads

Integrated Communications Lead, Customer Engagement Marketing, Apple Ads

At Apple, we focus deeply on our customers' experience. Apple Ads brings this same approach to advertising, helping people find exactly what they're looking for and helping advertisers grow their businesses. Our technology powers ads and sponsor ships across Apple Services, including the App Store, Apple News, Apple Maps, and sports on Apple TV. Everything we do is designed for trust, connection, and impact:
We respect user privacy, integrate advertising thoughtfully into the experience, and deliver value for advertisers of all sizes—from small app developers to big, global brands. Because when advertising is done right, it benefits everyone.

Are you insatiably curious, with an investigative journalist's instinct for asking the right question, chasing the telling detail, and knowing exactly how to shape it into a story that moves people? Can you step into the mindset of a first-time advertiser and a global brand CMO in the same afternoon — and know precisely what each one needs to hear? We’re looking for a strategic, senior-level storyteller to lead the Integrated Communications function within Customer Engagement Marketing at Apple Ads.

Customer Engagement Marketing exists to turn Apple Ads platform adoption into customer advocacy, loyalty, and a flywheel of growth — inspiring, educating, and empowering customers of all sizes with premium, highly relevant experiences at every step of their journey. Alongside Lifecycle Marketing, Partnerships Marketing, and Experiential Marketing, Integrated Communications brings advertisers into the conversation through deep storytelling and integrated, moment-in-time campaigns that deliver the right insight, in the right format, exactly when it matters most.

• Cultivating, mentoring, and leading a small, high-performing team of writers, storytellers, and content marketers
• Digging deep with customers, sellers, and internal partners to uncover the questions, insights, and telling details that make a story worth telling
• Building a deep, ongoing understanding of the customer journey — translating where a customer is (and what they need) into content that meets them there and resonates in that moment
• Shaping the strategy and ensuring quality and timely delivery of customer advocacy programs and success stories across formats (web, video, and beyond)
• Overseeing content development for signature events — including interview guides, keynote presentations, and on-stage narratives
• Leading the creation of bespoke, multi-channel momentum campaigns tied to seasonal and market moments
• Partnering closely with Customer Engagement Marketing functional leads and other cross-functional stakeholders on joint planning to ensure priorities directly support a cohesive, connected customer experience
• Moving quickly and helping your team move quickly — unblocking obstacles, making calls with imperfect information, and finding a way forward when the path isn't obvious
• Evaluating and reporting on how storytelling and campaign initiatives influence customer engagement, advocacy, and retention
• Sharing clear updates and adapting communications for different internal and external audiences
• Building relationships with key cross-functional stakeholders and strategic partners, and more

Strong storytelling and editorial instincts, effective team leadership, meticulous attention to detail, and a genuine appreciation for customer voice will be necessary for success in this role. Some travel will be required.

If this sounds like you and you want to be part of a marketing team focused on growing Apple's advertising business, we'd like to hear from you!

• 15+ years of experience, with increasing…