Lead Commercialization
Listed on 2026-02-27
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Business
Business Development, Business Management, Business Analyst, Corporate Strategy
This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered.
Lead Commercialization – Strategic ProgramsWe’re looking for a strategic program owner to lead high-impact initiatives across our Indirect channel partner ecosystem. This role sits at the center of partner enablement—bringing together cross-functional teams to deliver a consistent, high-quality partner experience and ensuring our most important channel programs operate with clarity, discipline, and measurable impact. You’ll be the single-threaded leader for several connected programs (funding, training events, sponsor ships, and partner-facing content).
The work is intentionally unified so partners experience a seamless strategy, consistent messaging, and coordinated execution.
Partner training, events, advisory councils & sponsorship strategy - You’ll design and deliver partner experiences that strengthen relationships, increase readiness, and drive adoption of strategic priorities.
- Lead planning and execution for regional partner events, advisory councils, and local activations
- Own event strategy and experience design: run of show, speaker coordination, content development, production partnership, and post-event follow-through
- Coordinate sponsorship investments across partner ecosystems to expand reach and strengthen visibility in the channel community
- Shape messaging that reflects channel evolution, partner feedback, and business priorities
Partner-facing content strategy and enablement assets - You’ll be the strategist behind the assets partners use to market, position, and execute—translating partner needs into clear requirements and driving delivery with content and product teams.
- Define the partner content roadmap (campaign playbooks, messaging, toolkits, portal‑ready assets, communications)
- Partner with sales execution, sales, and product teams to ensure content is current, usable, and aligned to priorities
- Consult directly with solution providers to understand their go-to‑market motions and tailor enablement accordingly
- Drive continuous improvement through partner feedback loops and performance insights
Market Development Funds (MDF) program leadership - Lead the end-to-end MDF program for the Alliance partner ecosystem—ensuring partners understand how to earn and use funds, claims are processed accurately and on time in alignment with program guidelines.
- Serve as the primary decision-maker and day-to-day contact for partner principals on MDF strategy and execution
- Manage quarterly program operations (awards, claims intake, validation, reimbursement, reporting)
- Guide partners on high-impact, guideline-aligned activities (events, industry shows, lead management tools, partner marketing motions, operational enablement)
- Track utilization and effectiveness, using partner performance trends to improve program design
- Proven experience owning strategic programs in Indirect channels (Alliances, agents, VARs, distributors, or partner ecosystems)
- Strong background in building and operating partner programs (funding governance, enablement, communications, training/events, sponsor ships)
- Confidence working directly with partner principals and internal executives; skilled at influencing without authority
- Operational rigor: process design, compliance-minded program management, dashboards/metrics, and continuous improvement
- Excellent storytelling and executive communication skills—able to translate strategy into simple, actionable plans
- Experience with MDF (Market Development Funds), partner marketing governance, or channel incentives
- Familiarity with partner portals, content lifecycle management, and event production workflows
- A leader who builds partner through program participation, earning positive feedback, and creating repeat engagement across events, training, and advisory forums.
- Translates strategy into usable tools by increasing adoption of partner resources (portals/assets), strengthening partner readiness, and accelerating uptake of priority initiatives.
- Aligns teams and delivers consistently…
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