Sr. Principal, Planning

Invitation Homes owns and operates homes across 16 top U.S. markets, using smart home technology and a focus on resident experience.

The Sr. Principal, Planning and Experience is a strategic advisor, integrator, and execution leader responsible for amplifying the impact of the SVP, Marketing, Growth and Customer Experience across the enterprise.

• Serve as a trusted advisor and strategic thought partner to the SVP.
• Help shape and drive the Experience organization’s strategic agenda, ensuring clarity, prioritization, and cross‑functional alignment.
• Translate enterprise priorities into actionable roadmaps for Marketing, CX, Product, and Analytics teams.
• Prepare executive‑level insights, recommendations, and narratives for senior leadership and external stakeholders.

• Partner with the Analytics & Reporting function to drive a unified insights ecosystem supporting SVP priorities.
• Translate analytical outputs into clear storylines and recommendations that influence executive decision‑making and drive alignment across diverse stakeholders.
• Identify key trends, performance risks, and opportunities using customer, operational, financial, and digital product data; synthesize findings into actionable recommendations and business cases.
• Ensure reporting, dashboards, and measurement frameworks align to strategic objectives and OKRs.

• Apply continuous improvement methodologies (Lean, Six Sigma) to assess business processes, identify inefficiencies, and recommend scalable solutions.
• Rapidly diagnose challenges across functions and develop data‑driven proposals to improve performance, efficiency, and customer outcomes.
• Partner with cross‑functional teams to implement process improvements and track measurable impact.
• Promote a culture of continuous improvement, accountability, and operational rigor across the Experience organization.

• Drive the Experience organization’s operating cadence, including quarterly business reviews, strategic planning, goal setting, and performance management.
• Drive cross‑functional coordination across Marketing, CX, Product, and Ops to ensure consistent execution and collaboration.
• Help shape and implement standards, governance models, and feedback loops to ensure operational health and organizational clarity.

• Lead strategic programs and enterprise‑wide initiatives aligned with SVP priorities.
• Manage key customer experience transformation initiatives, ensuring measurable improvements in satisfaction, retention, and operational efficiency.
• Support resource allocation, budget tracking, and prioritization for major SVP‑sponsored programs and product investments.
• Operate as a flexible, high‑impact problem solver across the business.

• Develop executive communications, narratives, and presentations that reinforce SVP strategic priorities.
• Support the SVP in select executive meetings and cross‑functional forums.
• Support change management efforts to ensure enterprise buy‑in and adoption of Experience‑driven initiatives.

• 8‑10+ years of progressive experience in Customer Experience, Marketing, Strategy, Analytics, Digital Product, or related fields.
• Experience leading or partnering closely with Analytics, Data, or BI teams; ability to interpret complex datasets and drive insight‑based decision‑making.
• Experience applying continuous improvement and operational excellence principles (Lean, Six Sigma).
• Experience operating in a matrixed environment within a high‑growth, multi‑market, or operationally complex organization.
• Previous experience in a Chief of Staff, strategy, transformation, or portfolio leadership role preferred.

• Strong command of analytics, reporting, and data visualization frameworks.
• Ability to translate data into strategies, narratives, and business recommendations.
• Understanding of customer experience measurement (NPS/eNPS, VoC, journey analytics) and marketing/product performance metrics.