Sr Producer

About Us

Sparks is a leading global brand experience agency, specializing in the design and execution of award-winning experiences that forge deep connections between brands and audiences. Recognized by Adweek as Experiential Agency of the Year, we bring a unique blend of strategic insight and execution excellence to every brand activation, corporate event, trade show exhibit, and immersive experience. Our commitment to creativity, innovation, and flawless execution drives us to craft impactful experiential marketing solutions that deepen relationships, inspire action, and build trust—all around the world.

The Senior Producer is a key leader within the Events & Experiences team, responsible for guiding the strategic vision and flawless execution of complex event programs. Working closely with Operations, Sales, Digital, Strategy, and Creative leadership, this role ensures that every project delivers meaningful client results while meeting financial and operational goals. The Senior Producer drives alignment across internal teams, external partners, and clients, bringing effective communication, leadership, and project management expertise to every engagement.

This role supports our Events & Experiences Team and is eligible to work a hybrid schedule, generally requiring 2–3 days per week in-office based out of one of the following locations:

• Philadelphia, PA
• Dallas, TX
• Detroit, MI

• Lead cross functional teams—including sales, strategy, creative, digital, operations, production, AV, and expo—to deliver a wide range of event experiences such as virtual events, conferences, trade shows, brand activations, special events, and large scale experiential programs (both B-to-B and B-to-C).
• Oversee programs from RFP through post event wrap up, ensuring all deliverables meet client expectations and internal quality standards.
• Manage all aspects of project execution including venue logistics, digital platforms, AV production, staffing, décor, signage, food & beverage, health & safety, security, transportation, and on site operations.
• Monitor project budgets, track expenses and vendor invoices, and drive profit margins through thoughtful financial management.
• Facilitate internal and client meetings, lead kickoff sessions, maintain consistent communication, and provide timely documentation and action item reporting.

• Supervise and support producers, event managers, and coordinators, assigning workloads and coaching team members to grow their expertise.
• Conduct regular employee reviews and contribute to ongoing team training and development initiatives.
• Mentor junior production staff and help build a strong, collaborative, and high performing department culture.

• Serve as the primary point of contact for clients, setting program goals, managing communication, and nurturing long term relationships that support business growth.
• Work with Account Direction to define program success metrics and ensure all teams are aligned.
• Source, negotiate, and manage third party vendors, freelance staff, and production partners to ensure the highest level of service and execution quality.

• Translate client goals into actionable production plans, including schedules, budgets, communication plans, show flows, and run of show documents.
• Collaborate with strategy and creative teams to support concept development, content, and audience engagement strategies.
• Identify improvement opportunities, propose innovative production solutions, and support continuous evolution of event delivery methodologies.

• Bachelor’s degree required.
• 10+ years of conference operations and management experience within an agency, communications firm, or production company.
• Demonstrated experience producing diverse events, including conferences, concerts/evening events, hospitality programs, and consumer activations.
• Proven ability to manage budgets of $2M+ and oversee multiple large scale programs simultaneously.
• Experience managing programs with 5,000+ attendees.
• Strong communication,…