Director, Promise Program

Administrator

The Director provides strategic leadership, planning, and operational oversight for the Dallas College Promise Program. This position is responsible for designing, implementing, and continuously improving a comprehensive, student-centered model that supports recruitment, enrollment, persistence, and completion outcomes. The role ensures alignment across enrollment management, student success, technology, and external partnerships to maximize program effectiveness, scalability, and impact.

• Provide strategic leadership for the planning, implementation, and continuous improvement of the Dallas College Promise Program.

• Lead the collection, analysis, and interpretation of program data to inform strategy, identify trends, and support data-driven decision-making.

• Establish, monitor, and achieve performance metrics related to recruitment, enrollment, persistence, retention, and completion.

• Develop and oversee dashboards, reporting tools, and performance metrics in collaboration with institutional data and analytics teams.

• Ensure effective utilization and optimization of CRM and enrollment technologies (e.g., Salesforce, Navigate, Workday) to support student engagement, communication, and case management.

• Oversee operational management, including program policies, procedures, compliance, budgeting, and resource allocation.

• Design and implement process improvements to enhance efficiency, consistency, and service delivery across the student lifecycle.

• Build and maintain strategic relationships with internal departments and external partners, including school districts, universities, business, and community-based organizations.

• Ensure coordinated, accurate, and timely communication strategies for students and families, including oversight of messaging, content, and digital student experience.

• Supervise, mentor, and evaluate staff; establish clear expectations and foster a high-performing, collaborative team environment.

All employees are required to complete a minimum of 19 hours of Dallas College Professional Development per academic year. People leaders are required an additional 16 hours of leadership development.

Required Qualifications for Role:

• Bachelor's degree from an accredited institution (official transcript required)
• Five (5) to seven (7) years of progressively responsible experience in higher education, enrollment management, student success, or program management
• At least one (1) year of supervisory or leadership experience
• Experience in operational planning, program development, and program evaluation

Preferred skills/experience:

• Master's degree
• Eight (8) to ten (10) years of relevant experience
• Experience in project/program management and implementation of technology-enabled solutions
• Bilingual or multilingual skills preferred

*** Will be subject to a criminal background check. Some positions may be subject to a fingerprint check. ***

Required Qualifications for Role:

• Knowledge of community college mission, student success frameworks, and strategic enrollment management principles.
• Demonstrated ability to lead complex, cross-functional initiatives and drive organizational change.
• Strong analytical and problem-solving skills, including the ability to collect, analyze, and interpret data and translate findings into actionable strategies.
• Experience with CRM systems and data platforms used in higher education to support enrollment and student success outcomes.
• Knowledge of program assessment, evaluation methodologies, and continuous improvement practices.
• Ability to develop and implement operational processes and policies that enhance efficiency and effectiveness.
• Strong project management and organizational skills with the ability to manage multiple priorities.
• Excellent interpersonal, written, and verbal communication skills with the ability to effectively engage diverse populations and stakeholders.
• Knowledge of K-12 to higher education pathways, college readiness, and access initiatives.
• Ability to collaborate effectively across departments and with external partners to achieve shared goals.
• Demonstrated commitment to equitable access to education and student success.

Work is primarily performed in a standard office environment with routine use of computers and office equipment. Position may require prolonged periods of sitting, standing, and/or working at a computer. Occasional local travel may be required for meetings, events, or outreach activities. Reasonable accommodation will be provided in accordance with applicable laws to enable individuals with disabilities to perform essential job functions.