Franchise Marketing Manager

Overview

We re looking for an enthusiastic Franchise Marketing Manager who loves fitness and the lifestyle around it. This is a fun and fast paced full-time role, so we are looking for an outgoing and creative team player who s as comfortable working around the clang of a barbell during an event as they are creating an integrated campaign across multiple markets.

You ll manage Gold s Gym Franchise Development Marketing efforts through both creative and administrative tasks, overseeing day-to-day management of our fran-dev marketing activities, and you ll be an integral part of bringing our mission and vision to life. You will report to the Director of Franchise Marketing.

• Own demand generation planning and campaigns for new Gold s Gym franchise development--driving qualified opportunities.
• Work with market development to track performance insights and optimization for franchise development campaigns for smarter market expansion.
• Assist in the creation and execution of national promotions, challenges, and partnerships into simple, high-impact programs that franchisees can activate to drive member engagement and revenue.
• Support franchise communications through clear coordination, content collection, and execution support.
• Maintain and revise printed and online franchise marketing collateral.
• All other duties as assigned.