Client Development Manager, Intellectual Property

Baker Botts, a leading international full-service law firm recognized for our deep industry knowledge, is seeking an engaged, outgoing business development and marketing professional at the mid-level to join our Client Development (CD) team as a Client Development Manager supporting the Intellectual Property practice. This hybrid (3 days in office), full-time, exempt position offers excellent benefits and may be based in the firm’s Washington, DC;
New York; or Dallas offices. In this role, you’ll partner closely with attorneys, firm leadership, and the Client Development team to develop compelling pitch materials and responses to Requests for Proposals (RFPs), and to advance business development and marketing initiatives for the Intellectual Property practice group.

The Client Development team is a supportive, dedicated group that partners closely to help the firm and its attorneys execute effective business development. We create long-term value by facilitating growth, cultivating relationships, and connecting clients with the legal resources they need to thrive. We’re passionate about what we do, hold ourselves to high standards, and believe in empowering one another—because when you succeed, we all succeed.

• Lead the implementation of strategic business development plans; track progress against goals and report on results.
• Develop business development and marketing deliverables, including pitch materials, formal RFP responses, brochures, thought leadership pieces, invitations, website content, and other tailored marketing materials.
• Play a key role in supporting our Intellectual Property department by identifying business development and marketing opportunities in this area and taking action to pursue them.
• Identify opportunities to strengthen and refresh content while meeting client needs.
• Prepare survey and award submissions and compile client references for publications such as Chambers, The Legal 500, and Law
  360.
• Track Intellectual Property experience and matters to support a range of business development and marketing efforts.
• Plan and execute client seminars and external events that promote the practices, managing details through post-event follow-up.
• Help organize speaking opportunities and conference sponsor ships; serve as a liaison between internal and external stakeholders on attendance and logistics.
• Collaborate with the competitive intelligence team to produce, analyze, and share client and industry research to support initiatives and client meetings.
• Maintain and monitor digital marketing channels, including the firm’s internal website and event email campaigns, ensuring content is engaging, accurate, and timely.
• Coordinate internal communications related to marketing initiatives to keep attorneys and staff informed and aligned (e.g., event announcements, internal presentations); promote knowledge sharing across teams and departments.
• Help develop and maintain marketing collateral libraries (e.g., presentations, bios, practice descriptions, case studies, templates), ensuring materials are current, consistently formatted, and aligned with brand standards.
• Support regular reporting on Intellectual Property practice metrics and assist with budget management.
• Support additional business development initiatives and special projects, as needed.

• Bachelor’s degree in marketing, business administration, or a related field required.
• At least five years of business development/marketing experience in a law firm or professional services environment preferred.
• Strong business acumen and understanding of business development and marketing principles in professional services, including client targeting and client management; intellectual curiosity and a commitment to expanding market knowledge.
• Ability to develop strategy, plan effectively, and execute business development and marketing initiatives in collaboration with others.
• Collaborative, team-focused approach with a positive attitude.
• Excellent written and verbal communication skills, with the ability to interact confidently with attorneys.
• High attention to detail and strong…