Graphic Design Specialist

Graphic Design Specialist FLSA Status Exempt Department Marketing Business Development Reports To Director of Marketing

The Graphic Design Specialist plays a key role in advancing the Firms brand through high level creative execution visual strategy and independent design judgment across a wide range of marketing and business development initiatives. This position is responsible for owning complex design projects from concept through execution ensuring consistency with Firm branding legal advertising requirements and strategic objectives. The role requires advanced creative expertise discretion and collaboration with attorneys business professionals and external vendors.

Please note that Jackson Walker is not currently accepting search firm submissions in connection with this opening Graphic Design Specialist FLSA Status Exempt Department Marketing Business Development Reports To Director of Marketing Jackson Walker the largest law firm in Texas has an exciting full time employment opportunity for a Graphic Design Specialist in our Dallas or Fort Worth offices. The Graphic Design Specialist plays a key role in advancing the Firms brand through high level creative execution visual strategy and independent design judgment across a wide range of marketing and business development initiatives.

This position is responsible for owning complex design projects from concept through execution ensuring consistency with Firm branding legal advertising requirements and strategic objectives The role requires advanced creative expertise discretion and collaboration with attorneys business professionals and external vendors

• Brand Strategy & Creative Leadership:
  Serve as a senior creative resource supporting firmwide branding and visual strategy initiatives. Independently conceptualize and execute complex design solutions aligned with Firm positioning and marketing goals. Contribute to the development refinement and enforcement of brand guidelines across print digital and social media platforms. Design and maintain templates for use across digital print social media presentations pitch documents video and other applications.
  
  Leverage and champion AI powered creative tools to accelerate the production of presentations proposals marketing collateral and digital assets while ensuring adherence to Firm branding and quality standards. Act as a subject matter expert on visual branding advising internal stakeholders on best practices and appropriate usage.
• Advertising & Marketing Campaigns:
  Lead design efforts for internal and external advertising campaigns including concept development layout and final execution. Design sophisticated marketing collateral for digital print and social media channels in compliance with legal advertising regulations. Prepare storyboards mockups and design presentations for review by marketing leadership and other stakeholders. Work with Marketing Operations Specialist on the advertising submission and approval process with State Bar Advertising Review Committees and maintain related records.
• Project Ownership & Cross Functional
  
  Collaboration:
  
  Independently manage multiple concurrent design projects setting priorities and timelines in alignment with marketing leadership. Collaborate directly with attorneys Events Managers Content Managers Client Development Managers Practice Development Attorneys and the Marketing Technology Manager to translate strategic objectives into effective visual solutions. Serve as a primary point of contact for Firm logos brand assets and image usage guidance. Coordinate with external vendors printers photographers and videographers to ensure quality consistency and timely delivery.
• Digital & Marketing Technology Support:
  Design and build advanced digital assets including email campaigns invitations landing pages and web graphics using Firm marketing technology platforms. Support website design initiatives and front end visual updates including attorney photos and graphics. Create graphics and visual content using AI powered creative tools to support digital marketing campaigns website content and Firm communications. Apply working knowledge of HTML CSS concepts to support digital design execution and troubleshooting.
• Asset Management & Governance:
  Oversee the organization governance and lifecycle management of design files images and visual assets. Ensure all creative assets are properly licensed and that usage restrictions are clearly documented and communicated. Support continuous improvement of design workflows templates and asset libraries.

• Advanced design expertise with demonstrated ability to exercise independent creative judgment
• Exceptional visual written and verbal communication skills
• Proven ability to manage complex projects with minimal supervision
• Strong collaboration and client service orientation when working with attorneys and business professionals
• Advanced proficiency in Adobe Creative Suite Photoshop InDesign…