Senior Product Marketing Manager

About Care Message Care Message  is a social enterprise and the largest patient engagement platform for low-income populations in the United States. We deliver personalized health education and care coordination through text messaging — reaching patients where they already are, in the language they speak, at the moments that matter most. Unlike technology built for large health systems and adapted down, Care Message is designed from the ground up for organizations serving low-income, historically marginalized communities.

Why Join Us in Leveraging Technology to Improve Health Equity Many of us have had the experience of doing good work or building great products, but wondering if it is truly making an impact. At Care Message, our mission is clear: improve health equity for low-income populations across the United States. Every role here connects directly to that purpose. We care deeply about the communities we serve, and we also hold a high standard for performance, collaboration, and integrity.

• Deliver meaningful, measurable results
• Invest in their teammates and build trust
• Seek feedback and continually grow
• Stay steady and solutions-oriented in ambiguity
• Lead with integrity and responsibility
• Communicate with clarity and empathy

If you are motivated by impact, energized by collaboration, and ready to do some of the most meaningful work of your career, we encourage you to apply. If this sounds like you, we would love to meet you.

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We are looking to hire a Senior Product Marketing Manager (L3) who will shape how Care Message communicates the value of our products to the market. You will own the positioning, messaging frameworks, and launch execution for our rapidly evolving product suite and integrations.

We’re looking for someone with the ability to translate complex technical capabilities, including interoperability, data intelligence, and AI-assisted workflows, into clear, compelling, and differentiated narratives for our key customer segments such as Healthcare Networks, FQHCs, free clinics, and tribal health organizations.

This is a highly cross-functional role. You’ll work closely with Product, Brand, Growth, and Customer Success to ensure that each feature or integration is understood, adopted, and properly represented across audiences. You will bring structure and clarity to how Care Message presents what we build, helping create alignment internally and strong resonance with customers externally.

You will report to the Chief Technology Officer and play a foundational role in building the product marketing function as we scale.

You are a thoughtful communicator, a strong storyteller, and someone who is energized by the challenge of turning technical concepts into meaningful value for end users. You bring depth in product marketing: positioning, segmentation, messaging, and launches, and have a track record of creating clear narratives that win attention, drive adop