Marketing Analytics Manager

About Us
At Auctane, we are united by a passion to help businesses deliver — whatever their size, wherever they are, and however they operate. We make it possible for businesses to meet the ever-changing requirements of their industry and customer expectations. Auctane products enable hundreds of thousands of businesses to annually mail and ship billions of items — over $200 billion worth — to recipients around the globe.

About Us
At Auctane, we are united by a passion to help businesses deliver — whatever their size, wherever they are, and however they operate. We make it possible for businesses to meet the ever-changing requirements of their industry and customer expectations. Auctane products enable hundreds of thousands of businesses to annually mail and ship billions of items — over $200 billion worth — to recipients around the globe.
The Auctane family of mailing and shipping software products includes Ship Station, , Ship Station API, Metapack, Global Post, and Packlink. Our partners include Amazon, UPS, USPS, eBay, Big Commerce, Shopify, Woo Commerce, and Walmart.
Our values
Win as One. Delight Customers. Deliver Great Outcomes.
bout the role
As a Marketing Analytics Manager
, you will collaborate with marketing leaders to improve the way we use data to make decisions. You will play a role in customer acquisition, retention, and revenue by ensuring we’re making the right investments, tracking what we need, and optimizing everything within our control.

• Be the organizational owner of ensuring that we’re tracking and measuring all aspects of marketing from spend to new subscribers to return on investment
• Serve as the conduit between marketing data and leadership, helping educate key stakeholders on marketing performance and its impact on revenue
• Develop, optimize and implement global workflows, processes, tools, and agency partnerships that allow all marketing teams to focus on their strengths, operate efficiently and be results-driven
• Provide recommendations for where we could improve performance throughout the customer journey, from channel acquisition to churn

This position is hybrid (3 days in office) at our Austin or Dallas offices in Texas. Travel requirements is occasional, less than 15%.

The Marketing Analytics and Research team supports many products that solve shipping and logistics for online sellers across the globe. We partner with and enable brand and functional marketing teams to effectively scale their marketing efforts and make effective decisions across a portfolio of products. E-commerce and freight are evolving every day so we thrive in our dynamic environment and we welcome new challenges that come with growth.

• Lead marketing measurement and translate insights into actionable recommendations
• Manage and report on key marketing metrics across the marketing funnel
• Analyze relationships between marketing efforts and business outcomes
• Manage ad hoc marketing analytics requests from end-to-end
• Develop dashboards, and other data-oriented deliverables that meet the needs of both marketing teams and senior leaders
• Support testing, ensuring learnings are shared across teams
• Serve as the connective layer across analytics platforms and tools, ensuring data flows are accurate, consistent, and comparable across sources
• Monitor and maintain data quality within the marketing databases and our dashboarding systems
• Assist with the implementation and governance of tracking infrastructure (UTMs, tags, pixels) to ensure accurate data capture across marketing channels

• Bachelor’s degree
• 3+ years of experience in a marketing analytics or data analytics role
• Track record of driving measurable success through data analysis,…