Social Media Senior Manager

Wellhub is a corporate wellbeing platform connecting employees worldwide to the best partners for fitness, mindfulness, therapy, nutrition, and sleep, all in one simple subscription. We're hiring a Social Media Senior Manager for our Marketing team in the US.

The US is one of Wellhub's largest, most dynamic, and most socially engaged markets, and we're looking for a Senior Manager of Social Media who will own the shaping and execution of our social media strategy locally. You'll partner closely with our Senior Director of Global Social Media to bring the US strategy to life, creating platform-specific content, developing cultural relevance, supporting local influencer and ambassador programs, and elevating Wellhub's presence across Instagram, Tik Tok, Linked In, You Tube, and emerging channels.

You have a video-first mindset and love being behind, and occasionally in front of, the camera.

• Localize and operationalize Wellhub's US social media strategy, building regionally relevant content plans for B2C, B2B, and B2P audiences.
• Manage the US editorial calendar, ensuring alignment with global priorities, launches, campaigns, and cultural moments.
• Concept, script, shoot, and edit content optimized for Reels, Tik Tok, You Tube Shorts, and Linked In, using the in-house production studio.
• Capture spontaneous, social-worthy moments across the New York office, events, studio sessions, and partner activations.
• Identify US cultural trends, memes, humor, and moments Wellhub can authentically participate in, adapting global narratives to the US social landscape.
• Monitor competitor activity and industry trends to keep Wellhub culturally and creatively ahead.
• Support the development and execution of US influencer and ambassador programs, and manage briefings, feedback, deliverables, and performance tracking for creator partnerships.

Location:

Remote (US).

Salary: $104,754 - $130,943 USD per year.

Posted by:
Daniel Dränger, Global Senior Director, Marketing and Social Media