Media Strategy, Associate Director

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• Brand & Media Strategy
• Full-time
• Mid-level
• Dallas TX

Here at LERMA/, we are hardcore anthropologists and technophiles. We live at the forefront of culture and technology — not because we have to, but because it’s in our DNA. It is this insatiable appetite for what’s next that shapes everything we do, from traditional media to advanced digital ecosystems.

LERMA/ is seeking a strategic, relationship-driven Associate Director, Media Strategy to own a portfolio of client accounts and lead the strategists and supervisors who run them day-to-day. This role sits between Senior Strategist/Supervisor and Director of Media Strategy, serving as a strategic lead for a pod of accounts and the person who develops the team executing within them. This role is ideal for a high performer ready to grow from hands-on account ownership to portfolio-level strategy, people management, and client relationships.

RESPONSIBILITIES

• Own portfolio-level media strategy across a pod of accounts and maintain strong relationships with agency leadership and key clients
• Serve as a client contact on enterprise-scale accounts, including ownership of strategy, reporting, and other client-facing deliverables
• Manage, mentor, and develop a team of Strategists and Supervisors — set priorities, QA their strategic recommendations, and own their career pathing
• Own budget rollups and spend oversight across the full portfolio, approving incremental investment and testing proposals ahead of Director sign-off
• Partner with media leadership on RFP development, new business pitches, and cross-channel integration
• Guide audience definition and sizing in partnership with brand strategy leads, ensuring consistency across all internal briefs
• Maintain oversight of the media investment/execution team’s briefing process, ensuring strategy is clearly translated into plans
• Contribute to agency POV development and maintain a sharp, current read on the media landscape
• Support hiring, onboarding, and staffing plans for the Media Strategy team
• Partner cross-functionally with paid media investment and account service on integrated account strategy
• Maintain strong relationships with media partners and vendors, stepping in for escalations and contract-level decisions

REQUIREMENTS

• 6–8+ years of experience in media strategy or planning disciplines in a digital media agency environment, including 2+ years directly managing people
• Proven ownership of enterprise-level media budgets and senior client relationships
• Strong client and stakeholder presentation skills, including recommendations, QBRs, and new business
• Advanced understanding of cross-channel media planning, audience strategy, and measurement
• High proficiency in spreadsheets, with comfort translating data into strategic recommendations
• Comfort taking a position of thought leadership for clients and agency
• Track record of developing and mentoring strategists into future leaders

WHAT WE OFFER

• Competitive salary based on experience
• Paid company holidays, vacation earned per year
• Paid sick leave
• Benefits — medical, dental, and vision; life/AD&D; and short-/long-term insurance
• Annual bonuses
• 401(k) and annual profit-sharing retirement plans