Commercial Marketing, Government

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** Who We Are
** Verily is a subsidiary of Alphabet that is using a data-driven approach to change the way people manage their health and the way healthcare is delivered. Launched from Google X in 2015, our purpose is to bring the promise of precision health to everyone, every day. We are focused on generating and activating data from a variety of sources, including clinical, social, behavioral and the real world, to arrive at the best solutions for a person based on a comprehensive view of the evidence.

Our unique expertise and capabilities in technology, data science and healthcare enable the entire healthcare ecosystem to drive better health outcomes.#
**** Description
* *** Verily is driving a more connected and equitable health system through actionable leadership in data transparency and interoperability. By spearheading initiatives such as the CMS Health Tech Ecosystem Pledge, TEFCA participation, CDC Wastewater Monitoring Program, and the NIH’s
* All of Us
* Research Program, Verily is building the critical infrastructure required for patient-centric data exchange and next-generation medical breakthroughs.

As the Commercial Marketing Lead for the US Government/Public Sector segment, you are the "Voice of the Buyer". You sit at the critical intersection of product, strategy, and sales, serving as the primary architect for how Verily’s diverse portfolio of capabilities is synthesized into a high-value, cohesive narrative for the US Government market. Your success is measured by commercial velocity and the ability to equip the sales team to build a robust pipeline and effectively close deals to meet sales and revenue targets.

This role partners closely with the US Government Sales Leader and has three main responsibilities:
* Be the Market & Competitive Intelligence Expert:
Creating problem-first messaging and value propositions to present a unified answer to the US Government segment's most pressing challenges through Verily’s solutions and capabilities. Leverage your expertise in the market and competitive landscape to deliver effective, end-to-end sales enablement support and commercial marketing for this segment.
* Accelerating Sales Motion:
Leading segment marketing for US Government sales, developing and owning the end-to-end campaign strategy and activities to drive pipeline generation. Develop effective segment marketing collateral by identifying funnel bottlenecks and developing "pitch-in-a-box" materials and strategic messaging interventions to move deals from discovery to closed-won.
* Driving US Government Commercial Marketing Strategy:
Identifying opportunities and gaps in the product strategy, value proposition, and claims to “win” in this segment. Leverage your deep knowledge of this segment and synthesize customer feedback to influence and inform the product roadmap, coordinating effectively across cross-functional teams.#
**** R
* ******* esponsibilities
* **** Become the definitive internal expert on the US Government landscape, including macroeconomic trends, regulatory shifts, and the competitive environment. Define and refine the "Economic Buyer" and "Technical Influencer" personas. Deeply understand the "why" and "how" behind the segment’s purchasing decisions to anticipate objections and accelerate the sales cycle.
* Clearly land buyer segment needs and establish how Verily’s capabilities and solutions directly solve their business needs. Create value propositions that span across Verily’s product pillars, positioning our full suite of solutions as a unified answer to segment challenges. Articulate how Verily’s solutions reduce complexity and speed up the realization of business outcomes for clients.
* Develop and maintain the foundational US Government…