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Demand Gen & Lifecycle Marketing Specialist
Job in
Danbury, Fairfield County, Connecticut, 06813, USA
Listed on 2026-08-30
Listing for:
Union Savings Bank - CT
Full Time
position Listed on 2026-08-30
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing
Job Description & How to Apply Below
The Demand Generation Specialist will be responsible for generating and nurturing qualified consumer and business lending opportunities through marketing automation, audience segmentation, lifecycle marketing, landing page optimization, and performance analysis.
This role focuses on improving SMB/commercial lending lead quality, increasing consumer loan applications and conversions, and supporting wealth management and future new-to-bank acquisition.
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