Product Marketing Manager

I'm partnering with an established global life sciences company to hire a Product Marketing Manager who will take ownership of a scientific portfolio spanning epigenetics and developmental biology
.

This is a genuinely strategic product marketing role. They aren't looking for someone who simply executes campaigns handed to them — they want someone who can understand the market, identify the biggest opportunities and build the strategy around them.

You'll have significant ownership across:

• Product positioning, messaging and value propositions
• Market segmentation and identifying priority customer groups
• Voice of Customer and translating customer needs into strategy
• Competitive intelligence and market analysis
• Building integrated campaign strategies around key market opportunities
• New product launches and go-to-market planning
• Working with R&D on customer requirements and product requirements
• Developing the foundational scientific/commercial content behind campaigns
• Sales enablement, training and supporting customer-facing teams
• Portfolio strategy and identifying opportunities for expansion

You'll work closely with R&D, Product Management, Mar Com, Sales and Digital Marketing
, with particularly strong interaction with the scientific teams.

Ideally, you'll already have experience in Product Marketing or Product Management within life sciences
.

We're particularly interested in people who can demonstrate experience with areas such as:

• Market strategy and segmentation
• Positioning and messaging
• Voice of Customer
• Product launches / go-to-market strategy
• Competitive analysis
• Translating complex science into a clear customer value proposition

A strong scientific foundation is important, but you do not need to be an epigenetics expert
.

A PhD is preferred but not essential
. A relevant Master's combined with strong industry and product experience will absolutely be considered.

We're also open to Product Managers looking to move further into Product Marketing
, particularly if you've already owned market strategy, positioning, customer insight and product launches.

One of the most attractive aspects of this opportunity is the level of ownership and autonomy
.

The hiring manager wants someone who can investigate the market, speak with customers, attend conferences and come back with:

"This is where I think the opportunity is, this is who we should target, and this is how we should position the portfolio."

Rather than waiting for somebody else to define the strategy.