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Manager, Product Marketing | B2B Scores

Job in Danville, Montour County, Pennsylvania, 17822, USA
Listing for: FICO
Full Time position
Listed on 2026-02-22
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Product Marketing, Market Research, Marketing Manager
Salary/Wage Range or Industry Benchmark: 80000 - 100000 USD Yearly USD 80000.00 100000.00 YEAR
Job Description & How to Apply Below
Position: Manager, Product Marketing | B2B FICO Scores

FICO (NYSE: FICO) is a leading global analytics software company, helping businesses in 100+ countries make better decisions. Join our world-class team today and fulfill your career potential!

The Opportunity

“Are you a versatile, high-output marketer who thrives on variety and loves diving into complex topics that unleash your creativity and leverage your critical thinking talent? Do you excel at turning strategic vision into tactical execution while juggling multiple priorities with speed and ingenuity? If so, we're seeking a dynamic product marketer to be a mission-critical contributor to product marketing success across multiple market segments and key initiatives.

In this role, you'll bring our market-leading FICO® Score strategies to life through research, content creation, and marketing project management that directly impacts our go-to-market effectiveness. You'll work alongside our specialized segment teams, helping turn strategic vision into market-moving results.” – Sr. Director – Product Marketing

What You’ll Contribute
  • This role offers the opportunity to make a direct impact across FICO's entire lending portfolio while developing expertise in the strategies that maintain our leadership in credit decisioning and risk management.
  • Deliver mission-critical marketing execution across lending segments by creating compelling content, conducting targeted research, and managing key projects that drive our go-to-market strategies and strengthen FICO's competitive position.
  • Transform complex analytical concepts into accessible, engaging materials that resonate with executives, risk managers, and technical decision-makers across various lending verticals and customer segments.
  • Drive research and competitive intelligence initiatives that inform strategic decision-making, including market analysis, customer insights gathering, and competitive positioning that supports our segment marketing teams.
  • Manage cross-functional projects and streamline marketing processes to improve team efficiency, ensure consistent content quality, and accelerate delivery timelines across multiple initiatives simultaneously.
  • Support messaging development by synthesizing market intelligence, customer feedback, and industry trends into actionable insights that strengthen our positioning and value propositions.
What We’re Seeking
  • Consumer lending and credit industry foundation with experience working at/with financial institutions, fintech companies, or credit-focused technology providers. Understanding of lending processes, credit risk, and industry dynamics.
  • Research and analytical capabilities with ability to quickly synthesize complex information, identify key insights, and translate findings into compelling content and strategic recommendations.
  • Strong execution track record in marketing complex analytical or technology solutions, with proven ability to communicate technical concepts clearly to business audiences across different formats and channels.
  • High-velocity work style with demonstrated success managing multiple priorities simultaneously while maintaining quality standards and meeting aggressive deadlines in dynamic environments.
  • Solid grasp of consumer lending regulatory environment including FCRA, Fair Lending, Equal Credit Opportunity Act, and Truth in Lending Act and how they impact marketing and business strategy.
  • Bonus:
    Background in market research, competitive intelligence, or content marketing.
  • Bonus:
    Project management experience with process improvement focus.
  • Bonus:
    Experience supporting multiple business segments or cross-functional teams.
  • Bonus:
    Familiarity with AI LLM usage in marketing workflows, demonstrated ability to combine human intelligence with emerging Mar Tech.
  • Bonus:
    Experience with credit scoring solutions or credit reporting agencies.
Our Offer To You
  • An inclusive culture strongly reflecting our core values:
    Act Like an Owner, Delight Our Customers and Earn the Respect of Others.
  • The opportunity to make an impact and develop professionally by leveraging your unique strengths and participating in valuable learning experiences.
  • Highly competitive compensation, benefits and rewards programs that…
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