Digital Media Content Creator

Position Summary

A leading company in the outdoor industry is looking for a creative and experienced Digital Media Content Creator to produce engaging video and graphic content focused on their trail cameras. This role involves both video production and graphic design, with a strong emphasis on developing content that aligns with the company’s brand and effectively engages its audience across multiple social media platforms.

This company is located in Brown County, WI.

• Video Production and Editing: Capture high-quality video footage using trail cameras and other recording equipment. Edit videos to create compelling content showcasing the products in the hunting environment. Develop video content for platforms such as You Tube, Instagram, Facebook, and the company’s website.
• Graphic Design: Design visually appealing graphics for social media posts, website banners, advertisements, and other marketing materials, ensuring alignment with the brand identity.
• Social Media Strategy and Management: Develop and implement content strategies for social media channels to increase engagement and grow the online community. Schedule, publish, and monitor content across multiple platforms, adjusting strategies to maximize reach and engagement.
• Content Planning and Coordination: Collaborate with the marketing team to brainstorm and plan content ideas that support marketing goals. Coordinate with team members to ensure timely and efficient content production and publication.
• Analytics and Reporting: Track and analyze the performance of digital content using analytics tools. Prepare regular reports on content performance and provide insights for optimizing future content.

• Proven experience in video production, editing, and graphic design.
• Proficiency with video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and graphic design tools (e.g., Adobe Photoshop, Illustrator).
• Strong understanding of social media platforms and content strategies.
• Excellent storytelling and visual communication skills.
• Ability to work independently and manage multiple projects simultaneously.

• A passion for the outdoor industry is a plus.
• Experience in content creation specifically for the hunting or outdoor market is beneficial.
• Strong analytical skills to interpret content performance and make data-driven decisions.