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UPLIZNA Portfolio Marketing, Senior Manager
Job in
Deerfield, Lake County, Illinois, 60063, USA
Listed on 2026-07-09
Listing for:
BioSpace
Full Time
position Listed on 2026-07-09
Job specializations:
-
Marketing / Advertising / PR
Marketing Strategy, Product Marketing
Job Description & How to Apply Below
UPLIZNA Portfolio Marketing, Senior Manager
As the UPLIZNA Portfolio Marketing Senior Manager, you will partner across Marketing, Sales, Market Access, Medical, Patient Services, Analytics, Sales Operations, Training, Digital Field Enablement, and other cross‑functional teams to translate strategic priorities into high‑impact execution. The role requires strategic thinking, operational discipline, cross‑functional influence, and the ability to connect portfolio‑level strategy with field‑ready tools, account‑based execution, and measurable business outcomes.
Responsibilities- Drive the evolution and execution of the UPLIZNA Phases of Growth strategy, including the 12‑quarter roadmap.
- Lead and support the annual UPLIZNA brand planning process across the portfolio, ensuring strategic priorities, behavioral objectives, tactical plans, KPIs, and investment choices are clearly aligned across indications.
- Translate portfolio strategy into clear, actionable commercial priorities that accelerate and optimize growth across the franchise.
- Build and lead the account management marketing strategy for UPLIZNA, including tools, resources, and engagement approaches that support strategic account planning, IDN engagement, matrix coordination, and local pull‑through.
- Develop portfolio‑level marketing resources and field enablement tools that clarify roles, responsibilities, desired outcomes, and timing across matrix teams supporting demand generation, patient starts, access navigation, and adherence.
- Support the optimization of customer engagement across the portfolio by identifying opportunities to improve targeting, segmentation, omnichannel coordination, field execution, and account‑level impact.
- Lead the portfolio approach and strategy for Veeva Suggestions, including business objectives, trigger strategy, message alignment, governance, field feedback loops, and performance measurement.
- Identify opportunities to leverage AI, modular content, omnichannel engagement, and scalable execution models to improve efficiency, consistency, and impact across the UPLIZNA portfolio.
- Support portfolio KPI tracking, dashboards, and measurement plans to help leadership assess progress, identify risks, and adjust execution as needed.
- Partner across Marketing, Market Access, Patient Services, Case Management, Site of Care, Sales, Training, Analytics, and field leadership to align priorities, accelerate key growth opportunities, and improve the customer and patient experience.
- Collaborate with indication marketing leads to ensure UPLIZNA messaging, resources, field tools, and portfolio positioning are consistent while supporting indication‑specific needs.
- Embody Amgen values and help foster a collaborative, high‑performing culture across the UPLIZNA brand team and cross‑functional partners.
- Doctorate degree and 2 years of portfolio strategy, marketing, or account management experience; OR
- Masters degree and 4 years of portfolio strategy, marketing, or account management experience; OR
- Bachelors degree and 6 years of portfolio strategy, marketing, or account management experience; OR
- Associates degree and 10 years of portfolio strategy, marketing, or account management experience; OR
- High school diploma / GED and 12 years of portfolio strategy, marketing, or account management experience.
- Strong marketing and commercial strategy competencies, including brand planning, marketplace analysis, insight generation, segmentation, strategic prioritization, tactical planning, and multichannel engagement.
- Experience translating complex business strategies into clear, actionable field‑ready plans.
- Experience leading cross‑functional initiatives and influencing teams without direct authority.
- Strong analytical skills, with the ability to interpret business performance, customer insights, field feedback, and KPI data to inform strategic decisions.
- Experience developing or managing field enablement tools, account‑based marketing resources, CRM/Veeva suggestions, alerts, dashboards, or omnichannel engagement strategies preferred.
- Rare disease, specialty, neurology, immunology, or multi‑indication brand experience…
Position Requirements
10+ Years
work experience
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