C​/S Marketing Specialist III

Location: Milford

Make a Difference with DHSS
Our mission at the Department of Health and Social Services (DHSS) is to improve the quality of life of Delaware citizens by promoting health and well-being, fostering self-sufficiency, and protecting vulnerable populations. We prioritize personal and family independence by assisting individuals and families in a variety of life areas.
Introduction
Our mission at the Department of Health and Social Services (DHSS) is to improve the quality of life of Delaware citizens by promoting health and well-being, fostering self-sufficiency, and protecting vulnerable populations. We prioritize personal and family independence by assisting individuals and families in a variety of life areas. We offer numerous career opportunities and are dedicated to attracting and retaining highly talented individuals who are ready to make a difference in their community today.

DHSS is a great place to kick-start your profession. For more information, please visit (Use the "Apply for this Job" box below). today!
Summary Statement
This position serves as a member of the Policy and Planning Unit (PPU) that develops and maintains policies and communications; coordinates with system partners; conducts research and surveys; and fosters strong interagency and stakeholder relationships. These efforts support effective eligibility and provider processes and ongoing Federal/State compliance. Many changes are occurring within the Medicaid program, and we are seeking an individual who can support the outreach and communication strategies to stakeholders that include healthcare providers, clients, and staff.

Preferred Qualification
Applicants who do not possess the preferred qualification will still be eligible to compete for this position if job requirements are met.

• Knowledge in accessibility standards for websites and forms.

Essential Functions
Essential functions are fundamental, core functions common to all positions in the class series and are not intended to be an exhaustive list of all job duties for any one position in the class. Since class specifications are descriptive and not restrictive, incumbents can complete job duties of similar kind not specifically listed here.

• Identifies channels of promotion, distribution, or advertising of products or services.
• Conducts market research through studies or surveys to target specific groups, determines the effectiveness of marketing activities, recommends enhancements or refines marketing strategies.
• Analyzes data to identify customer needs and buying habits, potential customers, future marketing trends, or market expansion.
• Studies and collects data on economic, social, and political factors affecting markets.
• Maintains awareness of competitors and positioning of new products or services to be competitive.
• Writes, edits, and distributes marketing or advertising materials including publications, newsletters, pamphlets, brochures, and other promotional activities.
• Represents the agency in marketing or advertising activities such as meetings, press conferences, or other promotional events.
• Prepares a variety of reports.
• May manage contracts with service providers or vendors.
• May conduct training sessions related to marketing functions.

Job Requirements
JOB REQUIREMENTS for Marketing Specialist III Applicants must have education, training and/or experience demonstrating competence in each of the following areas:

• Three years experience in creating and editing marketing or advertising materials such as publications, newsletters, pamphlets or brochures.
• Three years experience in marketing products or services by identifying channels of promotion, distribution, and advertising.
• Three years experience in developing and implementing marketing strategies.
• Six months experience in conducting market research through studies and surveys to make recommendations.
• Six months experience in interpreting marketing laws, rules, regulations, standards, policies, and procedures.
• Six months experience in narrative report writing.
• Knowledge of developing short and long range marketing plans.

Additional Posting Information
This is a Casual/Seasonal position which is a non-pension eligible position without…