Content Creator, Digital Media ​/ Production

Job Title:

UGC Content Creator role
Employment:
Full-time

Location:

Gurugram, Haryana

Role Overview :
We are looking for a  camera-friendly, confident, and creative on-screen personality  to become the  brand face  of  Hi Tours Group . This role is ideal for someone who loves  travel, storytelling, and short-form video , and enjoys being both  in front of and behind the camera . You will be responsible for creating  engaging UGC-style content , building a digital community, and bringing the brand’s travel experiences to life across social platforms.

Key Result Areas (KRAs):
Content Creation & On-Camera Presence
Act as the  on-camera host and brand representative  for Hi Tours Group
Feature in  short-form videos, reels, and travel-led content
Deliver confident, authentic, and engaging performances on camera
Conceptualization & Scripting
Ideate and conceptualize  UGC-style travel content  aligned with brand tone
Script short-form content including hooks, transitions, and CTAs
Stay updated with  reel trends, formats, and platform best practices
Shooting & Production Coordination
Execute on-ground shoots including destinations, hotels, experiences, and office-based content
Coordinate with the  editing and marketing teams  to ensure timely delivery
Provide creative input on framing, storytelling, and visual flow
Post-Production & Marketing Alignment
Work closely with editors to refine cuts, captions, and visual narratives
Collaborate with the marketing team to align content with campaigns and brand goals
Review edits and ensure consistency with brand voice and quality standards
Community Building & Engagement
Help build and nurture a  social media community  through engaging, relatable content
Drive audience interaction through comments, stories, trends, and Q&As
Represent the brand’s personality across platforms (Instagram, You Tube Shorts, Linked In, etc.)
Performance & Growth Orientation
Track content performance and suggest improvements based on insights
Experiment with new formats, storytelling styles, and creator-led trends
Continuously optimize content to improve reach, engagement, and brand recall

Who We’re Looking For:
Proven experience or strong inclination toward  UGC, reels, or on-camera content
Extremely  camera-friendly, confident, and articulate
Strong understanding of  short-form video storytelling
Comfortable with scripting, shooting, and collaborating on edits
Creative, self-driven, and execution-oriented
Passion for  travel, experiences, and digital content

Why This Role Stands Out:
Be the  visible face of a growing travel brand
High creative ownership and personal brand growth
Opportunity to travel internationally and domestic, on Fam trips, and community trips.
Work closely with marketing and leadership teams