Sales Manager

Sales Manager

Job Title: Sales Manager
Reports To: In Property, Director of Sales / General Manager, Out of Property, Regional Director of Sales

Job Description

Your duties and responsibilities include but are not limited to:

Basic

Purpose:

Plan, solicit, book, and coordinate group/corporate meetings while maximizing the banquet space to meet/exceed sales goals. Plan, solicit, book, and coordinate room sales to meet/exceed revenue/profit goals.

Organizational Scope: Position is responsible for negotiating room rates and catering rates, dates, and space for large and small groups/accounts.

Essential Functions

• Solicit, negotiate, and book new and repeat business through various efforts such as telemarketing, mailings, and referrals to maximize room and catering revenues to meet/exceed goals.
• Proactively solicit new business by conducting outside sales calls, attending networking events, and meeting with potential clients in person.
• Collaborate with the Director of Sales to establish pricing, sales goals, promotional strategies, and development initiatives.
• Plan, up-sell, and detail the meeting/function with the client, including space requirements, times, equipment, menus, billing instructions, and other event needs.
• Prepare and complete contracts and appropriate documentation, coordinate with the appropriate hotel department, and ensure all client requirements are communicated accurately.
• Resolve client issues, complaints, and problems promptly and professionally to ensure quality product delivery, customer satisfaction, and repeat business.
• Maintain accurate and legible records, files, account information, contracts, and group histories to support current and future business and enhance customer service.
• Participate in special projects, committees, meetings, and other assignments as requested.

Skills and Abilities

• Advanced knowledge of the principles and practices of catering, food and beverage, hospitality, group sales, and hotel operations.
• Strong understanding of sales techniques, business development, customer relationship management, and revenue-generating strategies.
• Demonstrated ability to manage people, prioritize responsibilities, and resolve complex problems effectively.
• Strong negotiation skills, particularly regarding room rates, catering rates, contracts, dates, and event space.
• Ability to conduct efficient and proactive sales activities, including outside sales calls, networking, client meetings, telemarketing, referrals, and follow-up.
• Excellent verbal, written, interpersonal, and communication skills.
• Strong customer-service skills with the ability to develop and maintain professional relationships with clients and business partners.
• Ability to investigate and analyze current activities and available information, identify trends or issues, and make logical recommendations.
• Ability to make sound decisions while following established policies, procedures, and company guidelines.
• Strong organizational skills and attention to detail, particularly when managing contracts, group files, event details, and multiple accounts simultaneously.
• Ability to work effectively with the Director of Sales, Revenue Manager, Catering Department, and other hotel departments.
• Ability to work independently while also functioning effectively as part of a team.
• Proficiency with computers, email, spreadsheets, hotel sales systems, and other standard office technology.
• Ability to meet sales goals, manage deadlines, and work effectively in a fast-paced hospitality environment.
• A second language is preferred.

Hours Required

A minimum of 50 hours over a five-day period. Days and hours may vary based on business needs, client events, networking activities, and hotel operations.

Source:
Hospitality Online