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Director, Marketing and Fan Engagement

Job in Denton, Denton County, Texas, 76205, USA
Listing for: University of North Texas System
Full Time position
Listed on 2026-06-27
Job specializations:
  • Business
    Event Manager / Planner
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

Title: Director, Marketing and Fan Engagement

Employee Classification: Athletic Program Director

Campus: University of North Texas, Denton

Division: UNT-Athletics

Department: UNT-Athletics-Gen-220000

Job Location: Denton

Salary: Commensurate with experience

FTE: 1.0

Retirement Eligibility: TRS Eligible

Position Overview

The Director of Marketing & Fan Engagement is responsible for managing, creating, and coordinating marketing and promotional campaigns for all UNT Athletics’ intercollegiate programs that enhance the game day experience, increase attendance, and enhance student engagement. The position works closely with student organizations, campus departments, the Denton community, and greater DFW community to create a positive fan environment and brand recognition.

Minimum Qualifications

Bachelor's degree in a related field and three years of related experience; or any equivalent combination of education, training and experience.

Knowledge,

Skills and Abilities
  • Thorough knowledge and understanding of NCAA rules and regulations.
  • Working knowledge of Adobe Creative Suite, especially Photoshop and InDesign.
  • Working knowledge of Shoflo scripting software.
  • Working knowledge of Eloqua and Paciolan.
Preferred Qualifications

Master's Degree.

Job Duties
  • Designs and implements sport-specific marketing campaigns for promotional elements and ticketing when applicable with the goal of cultivating and retaining fans.
  • Produces and directs designated sporting and community engagement events.
  • Processes information and gathers assets from external departments including cross-campus partners, sponsors, and community groups to properly market and showcase digital and in-game elements.
  • Facilitates on-campus and community grass roots initiatives to increase fan attendance and spread the Mean Green brand.
  • Works with other units in the athletics department to help accomplish common goals of storytelling and revenue generation.
Physical Requirements
  • Communicating with others to exchange information.
  • Lifting and moving objects up to 100 pounds or more.
  • Operating motor vehicles or heavy equipment.
  • Repeating motions that may include the wrists, hands and/or fingers.
  • Sedentary work that primarily involves sitting/standing.
Environmental Hazards

No adverse environmental conditions expected.

Work Schedule

8:00am-5:00pm Monday through Friday with some evenings and weekend events.

Security Sensitive: Yes

Driving University Vehicle: Yes

Special Instructions

Applicants must submit a minimum of two professional references as part of their application.

Benefits

For information regarding our Benefits, please visit the benefits information page.

EEO Statement

The University of North Texas System is firmly committed to equal opportunity and does not permit—and takes actions to prevent—discrimination, harassment (including sexual violence, domestic violence, dating violence and stalking), and retaliation on the basis of race, color, religion, national origin, sex, age, disability, genetic information, or veteran status in its application, employment practices, and facilities; nor permits race, color, national origin, religion, age, disability, veteran status, or sex discrimination and harassment in its admissions processes, and educational programs and activities.

UNT System Administration promptly investigates complaints of discrimination, harassment, and related retaliation and takes remedial action when appropriate. System Administration also takes actions to prevent retaliation against individuals who oppose any form of harassment or discriminatory practice, file a charge or report, or testify, assist, or participate in a related investigation or proceeding.

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