Inside Sales Representative - Springwell

Company Description

Fortune Brands Innovations, Inc. is an industry-leading home, security and digital products company. We’re focused on exciting opportunities within the home, security and commercial building markets. Our driving purpose is to elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders, but for people and the planet, too.

At Fortune Brands, we’re building something big. We’re advancing exciting innovations in all of our products and processes. We’re delivering trust, dependability, sustainability, and style. To make it all happen, we’ve transformed our workplace into an environment where smart, ambitious people have the support to reach their fullest potential.

When you join Fortune Brands, you become part of a high-performing team empowered to think big, learn fast and make bold decisions. We support an inclusive culture where everyone is encouraged be their authentic selves, and where our differences and unique perspectives are a key strength.

Explore life at Fortune Brands here.

As an Inside Sales Representative for our Springwell brand, you’ll help homeowners across the U.S. gain confidence in their water by guiding them to the right high-performance filtration and treatment solutions. You’ll manage a high volume of inbound inquiries via phone, chat, and email, while using consultative selling techniques to recommend tailored, trustworthy solutions.

You will succeed in this role by learning quickly, responding decisively, and communicating clearly—demonstrating our Think Fast mindset. You’ll Work It Together with teammates by sharing insights, refining best practices, and collaborating across departments to continually improve customer experience.

And you’ll Make the Hard Call by asking the right discovery questions, navigating technical product conversations, and guiding homeowners to the system that best fits their needs—even when it means recommending a simpler or lower-cost solution.

Remote in the United States

Compensation includes a lower base
, but total earnings with commissions typically fall between $100K–$150K
, with senior‑level associates landing toward the top end
. Commissions start immediately
and are based on overall business performance—not individual quotas—creating a more predictable and scalable earning path.

• Associate Inside Sales Representative: Ideal for early-career professionals with strong communication skills and the ambition to build a career in technical, consultative sales. This role focuses on learning product fundamentals, supporting administrative duties, providing industry-leading customer service, and closing standard system configurations with support.
• Inside Sales Representative: Designed for candidates with proven sales performance who can independently manage the full inside sales cycle but have limited exposure to the Water Quality industry. This role requires strong discovery skills, objection handling, and consistent quota achievement.
• Senior Inside Sales Representative: Best suited for experienced inside sales professionals with a track record of high performance in the Water Quality industry. This role owns higher-value, more complex customer engagements and plays a leadership role in driving team effectiveness and process improvement.

• Engage inbound prospects via phone, chat, email, and scheduled follow-ups.
• Conduct structured, needs-based discovery to understand customer water quality concerns.
• Educate customers on Springwell products and solutions in a clear, consultative manner.
• Recommend system configurations aligned to customer needs, budget, and installation requirements.
• Progress assigned opportunities through defined sales stages toward close.
• Maintain accurate, timely CRM records including call notes, follow-ups, and pipeline activity.
• Continuously build product knowledge, including system capabilities, installation factors, and competitive alternatives.
• Deliver a professional, trust-building…