Senior Associate AD Marketing and Fan Engagement or Senior Associate AD External Relations
Listed on 2026-03-01
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Sports/Fitness/Wellness
Event Manager / Planner, PR / Communications -
Marketing / Advertising / PR
Event Manager / Planner, PR / Communications
Overview
Title: Senior Associate AD for Marketing and Fan Engagement or Senior Associate AD for External Relations
Employee Classification: Sr Associate Athletic Director
Campus: University of North Texas
Division: UNT-Athletics
Sub Division-Department: UNT-Athletic Admin
Department: UNT-Athletics-Gen-220000
Job Location: Denton
Salary: Commensurate with experience.
FTE: 1.000000
Retirement Eligibility: TRS Eligible
About Us - Values Overview
Welcome to the University of North Texas System. The UNT System includes the University of North Texas in Denton and Frisco, the University of North Texas at Dallas and UNT Dallas College of Law, and University of North Texas Health at Fort Worth. We are the only university system based exclusively in the robust Dallas-Fort Worth region. We are growing with the North Texas region, employing more than 14,000 employees, educating a record 49,000+ students across our system, and awarding nearly 12,000 degrees each year.
We are one team comprised of individuals who are committed to excellence, curiosity and innovation. We are transforming lives and creating economic opportunity through education. We champion a people-first values-based culture where We Care about each other and those we serve. We believe that we are Better Together because we foster an environment of respect, belonging, and access for all. We demonstrate Courageous Integrity through setting exceptional standards and acting in the best interest of our communities.
We are encouraged to Be Curious about opportunities for learning, creating, discovering, and innovating, and are encouraged to learn from failure. Show Your Fire by joining our team and exhibiting your passion and pride in your work as part of our UNT System team.
Learn more about the UNT System and how we live our values System.edu.
Department SummaryThe University of North Texas competes as a member of the National Collegiate Athletic Association (NCAA) and the American Conference. North Texas' athletic programs are classified as NCAA Division I, the largest and highest division among all colleges and universities. The 46,000 square-foot Athletic Center located off South Bonnie Brae Street is the centerpiece of North Texas athletics. Athletics strives to conduct a competitive athletics program that promotes faculty, staff, student and community affiliation and participation with the North Texas Athletics.
Provide facilities which attract the highest level of talent and allow student-athletes to perform at the highest level in practice and during competition.
The University of North Texas Athletics is seeking a dynamic, strategic, and innovative leader to serve as the Senior Associate AD for Marketing and Fan Engagement or Senior Associate AD for External Relations. This senior leadership role is responsible for overseeing all aspects of marketing, brand management, fan experience, game presentation, and external engagement for UNT Athletics. The position drives engagement, revenue growth, enhances brand visibility, and builds lasting connections with fans, students, alumni, donors, and the Denton/North Texas community.
Reporting directly to a supervisor on the UNT Athletics Executive Leadership Team, the Senior Associate AD will collaborate closely with communications, creative services, ticketing, revenue generation (Mean Green Sports Properties and the Mean Green Athletic Fund), Greek Life, Student Affairs, UNT Spirit and Band, and other Athletics, campus, and Denton community leaders to advance the overall mission and vision of UNT Athletics and creating an engaging, exciting, and championship-caliber environment that inspires pride and loyalty among Mean Green supporters.
Bachelor's degree in in related field and five years of related experience; or any equivalent combination of education, training and experience.
Knowledge,Skills and Abilities
- Proven track record of developing and executing successful marketing campaigns that drive attendance, revenue, and brand growth.
- Strong understanding of digital marketing tools, social media strategy, data analytics, and emerging trends in fan engagement.
- Excellen…
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