Director of Channel Partner GTM Strategy and Operations, Adaptive Planning

As the Director of Channel Partner GTM Strategy and Operations for Adaptive Planning, you will be a founding architect of our new growth engine in the US Medium Enterprise (ME) and SMB market. Reporting directly to the Head of Partners for Adaptive Planning, you will bridge the gap between high-level vision and operational execution. This is a senior, high-influence individual contributor role designed for an entrepreneurial leader who can design a sub-industry targeting strategy, build the operational scaffolding to support it, and drive accountability and results across a heavily matrixed organization.

You will not just recommend the path forward—you will build the mechanisms that ensure we win.

• GTM Strategy Development:
  Support and execute the Adaptive Planning channel partner GTM strategy, specifically identifying and segmenting sub-industries within the US ME market for maximum penetration, working closely with Workday’s Global Partner Organization.

• Growth Accountability:
  Drive measurable impact by owning the partner-sourced and partner-influenced revenue targets for Adaptive’s US ME market; establish the forecasting cadence, pipeline hygiene, and performance recovery plans necessary to ensure consistent over-achievement against growth quotas.

• Operational Architecture:
  Design and manage the end-to-end partner operational model, including lead flow, co-selling motions, and rules of engagement between Adaptive Planning and Workday Core Sales and Partner teams.

• Strategic Advisory:
  Act as the primary thought-partner within the Planning Business Unit, providing data-driven recommendations on resource allocation, investment, and partner selection.

• Performance Management:
  Establish and own the "source of truth" for reporting; define KPIs, evaluation criteria, and M  cadences to measure partner health and PBU growth.

• Matrix Orchestration:
  Navigate, collaborate and influence Workday’s broader ecosystem, ensuring alignment with Core Sales, Global Partner Organizations, and Marketing to ensure alignment and eliminate friction.

• Enablement & Content:
  Design, influence, and deliver (as needed) high-impact enablement content and playbooks to ensure partners are equipped to sell the value of Adaptive Planning.

• Field Engagement:
  Represent the Adaptive Planning business in high-stakes meetings with customers and strategic partners, demonstrating executive presence and deep domain expertise.

Basic Qualifications

• Experience:
  
  8+ years of experience in Sales or Revenue Operations, Channel Strategy, Business Development, or Partner Success within the SaaS industry.

• Strategic Leadership:
  Proven track record of building GTM functions from the ground up, ideally within a "start-up" business unit of a large enterprise.

• Matrix Navigation:
  Demonstrated ability to influence senior stakeholders and lead cross-functional initiatives in a complex, matrixed corporate environment.

• Data Fluency:
  Expert-level ability to translate raw data into actionable insights, utilizing tools like Salesforce, Tableau, or Adaptive Planning itself to drive decision-making.

Other Qualifications

• Entrepreneurial Mindset: A "player-coach" mentality—willing to design the slide deck and the spreadsheet one hour, and present to an SVP the next.

• Domain Expertise:
  Deep understanding of the US Medium Enterprise (ME) segment and the nuances of indirect sales motions (VARs, SIs, and Referral partners).

• Executive Presence:
  Comfortable and persuasive in front of senior executives, both internally and externally.

• Industry Agnostic, Sub-Industry Specific:
  Ability to quickly pivot and build tailored strategies for diverse verticals.

• Revenue Accountability: A high degree of personal ownership over results; you will own when your performance is directly tied to business unit growth.

Workday Pay Transparency Statement

The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process.

Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please .

Primary

Location:

Primary Location Base Pay Range: $166,400 USD - $249,600 USD

Additional US Location(s) Base Pay Range: $158,100 USD - $280,800 USD

Additional Considerations:

The Final date to receive applications for this role is the same as the posting end date stated as below:

02/27/2026