Technical Product Marketing Manager – Demos
Job in
Denver, Denver County, Colorado, 80285, USA
Listing for:
Allianceled
Full Time
position
Listed on 2026-03-01
Job specializations:
-
IT/Tech
Digital Marketing
-
Marketing / Advertising / PR
Digital Marketing
Salary/Wage Range or Industry Benchmark: 80000 - 100000 USD Yearly
USD
80000.00
100000.00
YEAR
Job Description & How to Apply Below
About the Opportunity
Contentful is the leading content platform for digital‑first businesses, enabling teams to personalize, deliver, and optimize content and digital experiences at scale.
Join Contentful’s Product Marketing team to craft and deliver compelling, value‑led stories that show how our content platform solves real customer problems across industries and personas — through in‑product, interactive click‑through, and video demos. You’ll deeply understand our solutions and translate complex capabilities into crisp narratives that accelerate understanding, adoption, and revenue impact.
What to Expect
Build, customize, and lead demo flows that showcase platform value, flexibility, and impact across in‑product, interactive, and video formats, ensuring every demonstration is easy to understand, tailored for key market segments, and clearly connects product capabilities to real customer outcomes.Translate technical features into clear, business‑focused stories for prospects, customers, and internal stakeholders.Use our demo environment plus AI and/or prototyping tools to create streamlined demos for keynotes, field support, and external marketing videos.Own and continuously refine demo assets, incorporating feedback from Product, Sales, Competitive Intelligence, and Customer Success.Partner with Product to anticipate new releases and integrate the latest functionality into new and existing demos.Design and deliver demos for virtual and in‑person launches and events, clearly articulating value propositions to support GTM in target industries.Monitor demo usage and impact (web and field), iterate to maximize adoption, engagement, and satisfaction.Serve as a subject matter expert, representing the company through demo‑led engagements at events, webinars, and customer meetings.Partner with internal research teams to develop an understanding of buyer personas, their needs, industry trends, and business challenges in sectors such as Finance, Healthcare, Retail, and Technology, ensuring demo narratives resonate across diverse use‑cases and personas.Qualifications
4+ years of experience in B2B SaaS or related technology fields, including demonstrated success in technical product marketing, solution engineering, or other technical skillset.Technical acumen:Deep understanding of APIs, developer platforms, or technical products.Ability to translate complex technical features into customer‑facing value propositions.Comfortable working with product and engineering teams.Familiarity with cloud technologies, SaaS, integrations, and data systems.Communication and StorytellingExperience defining positioning, messaging, and value propositions.Exceptional storytelling ability, with strength in translating technical features into clear, compelling business value for diverse audiences.Proficiency with demo creation tools including Figma and video production software (i.e. Camtasia and/or Adobe Premiere Pro); familiarity with solutions like content platforms, CMS, or Digital Experience Platforms desirable.Excellent written and verbal communication skills, with demonstrable experience representing the company externally.Analytical and Strategic ThinkingStrategic thinking and the ability to position products in differentiated ways tailored to industry use‑cases, personas, and customer challenges.Comfortable using data to evaluate performance and refine strategies.Cross‑functional CollaborationHands‑on experience collaborating across Product, Sales, Campaigns, Customer Success, and Research teams to align messaging, collect feedback, and drive cross‑functional success.Self‑starter with strong project management skills and the ability to manage multiple priorities in a fast‑paced environment.Bachelor’s degree in Marketing, Business, or a related field; advanced degree a plus.Location:
Based in Denver or New York. Occasional travel required.What’s in it for you?
Join an ambitious tech company reshaping the way people build digital experiences.Full‑time employees receive Stock Options for the opportunity to share in the success of our company.Comprehensive healthcare package covering 100% of monthly health premiums for…
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