Digital Strategist

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We are committed to creating exceptional employee experiences where everyone is respected and has equal opportunity.

The Digital Strategist, Customer Experience supports the development and execution of experience strategies that drive measurable business outcomes. This role focuses on translating customer insights, data, and business priorities into clear strategic direction, practical recommendations, and visually compelling narratives that enable confident decision‑making. Working alongside senior strategists, designers, and cross‑functional partners, this role helps articulate strategy through structured storytelling. It also uses visual frameworks and experience models to clarify intent, align interested parties, and guide execution.

Success in this role means linking experience decisions to performance, scalability, and business value. It also means communicating strategy clearly to make complexity understandable and actionable.

• Demonstrates the ability to turn ambiguous business questions into structured strategic approaches
  , including defining hypotheses, framing options, and outlining implications.
• Produces clear, decision‑ready materials that use visual structure, frameworks, models, diagrams to simplify complexity and support collaborator alignment.
• Contributes to experience strategy work by connecting insights to recommendations
  , rather than stopping at analysis or research findings.
• Shows comfort working with incomplete information, making reasoned assumptions and detailing tradeoffs to keep work moving forward.
• Applies a practical perspective when evaluating experience options, considering impact on performance, scalability, efficiency, or customer outcomes.
• Communicates progress, risks, and recommendations in a concise and structured way
  , adapting depth and format based on the audience.

• Bachelor’s degree in a related field or equivalent experience in strategy, digital experience, or consulting environments
  .
• Experience working in a technology company, digital agency, strategy consultancy, or in‑house digital or experience team
  .
• Familiarity with digital experience platforms, content ecosystems, or marketing technology (Adobe or comparable platforms a plus).
• Willingness to travel based on client and business needs.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual identity, gender expression, disability, or veteran status.

Our compensation reflects the cost of labor across several geographic markets, and we pay differently based on those defined markets. The pay range for this position is $98,200 – $195,450 annually. Pay within this range varies by work location and may also depend on job‑related knowledge, skills, and experience. In California, the pay range is $135,000–$195,450. In New York, the pay range is $135,000–$195,450.

In Colorado, the pay range is $111,400–$161,350. In Illinois, the pay range is $111,400–$161,350. For sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short‑term incentives are in the form of sales commission plans. Non‑sales roles starting salaries are expressed as base salary and short‑term incentives are in the form of the Annual Incentive Plan (AIP).

Certain roles may be eligible for long‑term incentives in the form of a new hire equity award.

California:
Fair Chance Ordinances — Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:
Application Window Notice — Mar 30 2026 12:00 AM. If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:
Massachusetts Legal Notice — It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.