Sales Specialist-Hispanic Segment

Company Description

Performance Food service, PFG's broadline distributor, maintains a unique relationship with a variety of local customers, including independent restaurants and hotels, healthcare facilities, schools, and quick-service eateries. A team of sales reps, chefs, consultants, and other experts builds close relationships with customers—providing advice on improving operations, menu development, product selection, and operational strategies. The Performance team delivers delicious food but also goes above and beyond to help independent restaurant owners achieve their dreams.

The Hispanic Sales Specialist serves as a subject matter expert and strategic growth partner for Hispanic and multicultural independent and regional food service operators. This role is responsible for expanding Performance Food service's presence within Hispanic food service segments through consultative selling, relationship development, and market expertise, while driving profitable growth aligned with company capabilities.

• Serves as the go‑to food service industry subject matter expert for our multicultural/ethnic independent and Regional Segments
• Strategic Market Growth:
  Partner with sales leadership to develop and execute long‑term growth strategies and targeted marketing initiatives for Hispanic food service customers.
• Strategic Prospecting and Sourcing:
  Identify, evaluate, and secure new business opportunities by aligning Performance Food service's products, services, and distribution capabilities with customer needs and value drivers.
• Relationship Management:
  Build and maintain strong long lasting relationships with key decision‑makers, owners, operators, and influential leaders within the Hispanic food service community.
• Consultative Sales & Presentation:
  Create and deliver professional, customer‑focused sales presentations designed to address operational challenges and drive long‑term partnerships.
• Pricing and Financial Outcome:
  Utilize pricing strategies, financial models, and profitability analysis to negotiate agreements that support sustainable growth and a balanced account portfolio.
• Representation and Segment Advocacy:
  Represent Performance Food service at industry events, trade shows, and community functions, promoting the company's value proposition and strengthening brand presence within Hispanic markets.
• Account Onboarding and Transition:
  Lead the successful onboarding of new accounts, ensuring a smooth transition to assigned Sales Representatives and a positive customer experience.
• Internal Collaboration and Mentorship:
  Provide training and expert guidance to internal sales teams on segment‑specific challenges and emerging market trends.
• Market Intelligence and Insight:
  Synthesize industry data and competitive landscapes to advise on the refinement of PFS products and services.
• Account Penetration and Promotions:
  Drive account penetration through product positioning, menu support, and the presentation of current promotions and programs.
• Performs other related duties as assigned.

• Competitive pay and benefits, including Day 1 Health & Wellness Benefits, Employee Stock Purchase Plan, 401K Employer Matching, Education Assistance, Paid Time Off, and much more
• Growth opportunities performing essential work to support America's food distribution system
• Safe and inclusive working environment, including culture of rewards, recognition, and respect

High School Diploma/GED or Equivalent Experience

1-2 years Sales / Marketing or related area

Bilingual:
Spanish/English

Associates/2-year technical - Sales / Marketing or related area

2-4 years Sales / Marketing within food service industry

Performance Food Group and/or its subsidiaries (individually or collectively, the "Company") provides equal employment opportunity (EEO) to all applicants and employees, regardless of race, color, national origin, sex, marital status, pregnancy, sexual orientation, gender identity, religion, age, disability, genetic information, veteran status, and any other characteristic protected by applicable local, state and federal laws and regulations. Please review: (1) our EEO Policy;

(2) the "EEO is the Law" poster and supplement; and (3) the Pay Transparency Policy Statement.