Group Sales Manager

Description

Every Moment Matters.

Every interaction at Populus has the power to leave someone inspired-not just by exceptional hospitality, but by a deeper connection to nature, community, and one another. Whether you're welcoming guests, preparing a meal, caring for our spaces, or supporting the team behind the scenes, your work helps bring our mission to life and makes you an essential part of a new species of hospitality.

A Rare Opportunity

At Crescent Hotels & Resorts, we believe exceptional hotels begin with exceptional people. We are seeking a Group Sales Manager for one of the country's most distinctive lifestyle hotels.

Populus is more than a hotel—it is a destination built with purpose. Inspired by Colorado's iconic Aspen tree and recognized as the nation's first carbon-positive hotel, Populus seamlessly blends inspired architecture, exceptional food and beverage, immersive experiences, sustainability, and community into a hospitality experience unlike any other. Every guest interaction, partnership, and commercial decision contributes to a brand redefining modern lifestyle hospitality.

• Rooted in Nature: We draw inspiration from nature's resilience, stewardship, balance, and long-term thinking.
• Generous: We create value by giving back—to our guests, associates, community, and environment.
• Curious: We embrace creativity, innovation, continuous learning, and thoughtful collaboration.
• Brave: We lead with integrity, accountability, transparency, and the courage to challenge convention.

We are committed to providing you with
:

• Highly competitive annual salary of $65,000 - $75,000 based on experience
• Operational incentive plan eligibility
• Comprehensive benefits for eligible associates and family members
• 401(k) program with company match
• Travel discounts at Crescent-managed properties throughout North America
• Career growth opportunities with a leading hospitality management company
• The opportunity to lead one of the most innovative and purpose-driven hotels in the United States

Your Impact

• Proactively solicit, build, and strengthen relationships within market group sales seeking opportunities through various sales channels and working to build long-term value-based customer relationships.
• Respond to RFPs, prepare proposals and upsell each business opportunity to maximize revenue potential.
• Collaborate with clients to understand their needs, preferences, and expectations for conferences and events.
• Conduct site tours for clients as needed and provide personalized service and support throughout the planning process, from initial inquiry to post-event follow-up.
• Foster long-term relationships with clients by delivering exceptional service and anticipating their needs for future events.
• Move throughout property to conduct site inspections. Maximize revenue by selling all facets of the hotel, both orally and in written form to previous, current and potential clients.
• Prepare weekly resumes and event orders to discuss with all departments to ensure the proper servicing of all groups. Submit weekly activity report to leader on a timely basis.
• Handle account details so that all pertinent aspects of solicitation and closing are complete and documented. Coordinate various departments' participation in servicing accounts.
• Develop and conduct persuasive verbal sales presentations to prospective clients.
• Travel locally to conduct outside calls, promote the hotel and review competition.
• Prepare information for, meet with and entertain clients as deemed appropriate by potential business from that account.
• Represent hotel at trade shows. Set up exhibits involving bending, stooping, lifting and reaching overhead.
• Communicate both verbally and in writing to provide clear direction to staff.
• Comply with…