Donor Data and Insights Manager

We partner with nonprofit organizations to inspire generosity and strengthen philanthropy through strategic marketing and planned giving solutions. Our team is collaborative, creative, and driven by a shared commitment to making a meaningful impact for the organizations and communities we serve. If you’re looking for an opportunity to make a lasting impact, we invite you to learn more about this role and what it's like to build your career at Stelter.

About the Role:

The Donor Data and Insights Manager is a strategic leader responsible for overseeing a multidisciplinary team focused on collecting, managing and activating donor and prospect data to create more personalized and impactful donor experiences. This role provides direction, structure and thought leadership across a variety of core service areas, including surveys, audience selection, data hygiene and enrichment, lead scoring and marketing automation, including print fulfillment and email integration.

This role provides leadership for current donor insight programs while guiding the growth and maturity of advanced offerings such as predictive scoring, donor modeling, enrichment strategy and next-best-action activation. Through close collaboration with internal stakeholders, this position ensures donor data solutions are strategically sound, aligned with client goals and executed with consistency, compliance and quality across all engagements.

• Leadership and Strategy
• Help lead the strategic direction and evolution of Stelter’s donor data and insights offerings, including surveys, audience selection, scoring, enrichment, fulfillment and donor activation
• Provide insight on the evolving role donor data plays in philanthropy and planned giving marketing
• Partner with leadership to ensure donor insight services align with agency growth goals and client needs
• Guide cross-client benchmarking initiatives and identify emerging trends across Stelter's client portfolio
• Provide guidance on project planning, resource needs and ROI considerations related to donor insight solutions
• Survey, Fulfillment and Voice of Donor
• Lead Stelter’s donor survey program offering, including strategy, resourcing and ongoing enhancements
• Provide strategic oversight to survey execution, ensuring best practices in donor experience, response quality and actionable reporting
• Guide development of new survey methodologies, segmentation strategies and insight activation opportunities
• Support team members through coaching, prioritization and quality oversight
• Partner with client services, strategy, digital marketing and analytics team members to ensure survey insights inform campaigns and donor journeys
• Provide leadership for fulfillment and automated campaign operations tied to donor requests. Align fulfillment strategy with broader marketing automation and client goals.
• Audience Strategy, Lead Scoring and Predictive Modeling
• Lead the growth and evolution of Stelter’s audience strategy, lead scoring and predictive analytics offerings primarily focused on asset-based giving such as legacy giving and mid-major giving
• Guide the development of donor lifecycle strategies through the expansion of internal scoring models and future predictive modeling opportunities
• Provide strategic guidance on donor segmentation, quantity optimization and outreach prioritization based on donor behavior across online and offline marketing channels
• Identify trends in donor behavior across direct mail, email, digital and survey engagement to improve future campaign strategy
• Evaluate opportunities for advanced models such as propensity scoring, lapse-risk scoring, donor lifetime value modeling and next-best-action recommendations
• Ensure scoring outputs are practical, understandable and actionable for clients and internal teams
• Data Hygiene and Enrichment
• Lead Stelter’s donor data append, hygiene and fulfillment offerings
• Maintain and expand standards for list quality, enrichment strategy and responsible use of third-party data
• Ensure donor data reflects the highest levels of accuracy, consistency and usability
• Evaluate vendor partners and external data sources for quality, value and…