Sr Wealth Sales Associate - Team Lead

Responsibilities

• Lead, coach, and develop a team of Wealth Sales & Service Associates while serving as a producing SRR, driving individual and team sales performance.
• Complete internal sales activities, including proactive outreach, advisor relationship management, and delivery of product insights, performance data, and tailored sales ideas.
• Partner with external wholesalers to develop and execute territory sales and asset retention strategies, identify growth opportunities, and strengthen broker relationships.
• Drive achievement of internal sales targets through strategic sales planning, activity management, and performance tracking; recognize top performers and redirect efforts where needed.
• Enhance team effectiveness by leading trainings, projects, and ongoing coaching while supporting product launches, marketing campaigns, and key account initiatives.
• Deliver a high-quality advisor experience by responding to inbound inquiries, resolving issues, and supporting presentations, meetings, and conference engagement as needed.

• Bachelor’s degree or equivalent experience, plus 3+ years of industry‑related and/or sales experience.
• Prior leadership, coaching, or mentoring experience preferred.
• FINRA licensing required (SIE, Series7, Series
  63, and Series
  24), or ability to obtain within 120 days.
• Strong understanding of asset management, investment products, and distribution channels.
• Proven ability to build relationships, influence outcomes, and drive sales results.
• Excellent written, verbal, and presentation skills, with the ability to engage diverse audiences.
• Strong analytical, organizational, and time‑management capabilities.
• Proficiency with Microsoft Office tools (PowerPoint, Excel, Word).
• Detail‑oriented with the ability to manage multiple priorities and deadlines in a fast‑paced environment.
• Demonstrated ability to make sound business decisions and proactively develop and execute plans to meet objectives.
• Travel required (approximately 10%).

Base salary ranges: $58,900–$84,000 per year (non‑exempt hourly, exempt yearly). Sales positions are eligible for incentives and bonus plans that may significantly increase total compensation. Compensation is determined by location, experience, education, license status, and skill level.

Flexible Time Off (FTO) for salaried employees—paid time away for vacation, personal, or short‑term illness. Pension eligibility may apply. Additional benefits include comprehensive healthcare, retirement plans, and other corporate benefits.

Des Moines, IA or Charlotte, NC. Hybrid model: 3 days in office and 2 remote days per week.

Principal is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.