Program Specialist , Outreach & Recruitment

Open to current Highline College Employees. Priority screening for applications received by May 31, 2026.

Under general supervision of the Director of Outreach and Recruitment, the Program Specialist 2, Outreach & Recruitment is responsible for leading prospective student engagement through strategic use of the institution’s Customer Relationship Management (CRM) system, coordinating recruitment communications, and supporting key outreach programs including campus tours, the Info Center, and the admission process. This position ensures outreach and recruitment efforts are data-informed, student-centered, and aligned with institutional goals.

The Program Specialist collaborates closely with the Outreach Program Coordinator, Director and campus departments to maintain accurate referral information and keep the outreach team updated on current programs and services. The position also plays a key role in monitoring recruitment performance and fostering a high‑quality experience for prospective students.

This is a classified full‑time position eligible for overtime.

Schedule:

Mon‑Fri 8 a.m. to 5 p.m.

Salary information:
The salary range reflects the starting step of Range 42 (Step C) and ending step (Step M) for this classified position and includes a 5% King County compensation provision. Based on salary placement of Step C, it will take five years to reach Step L on the salary schedule and eleven years to reach step M.

• Manage day‑to‑day operations within the CRM system related to prospective student and applicant data;
• Monitor the recruitment and application pipeline and generate actionable reports for the Outreach & Recruitment team;
• Develop, implement, and evaluate targeted recruitment campaigns using CRM insights and program‑specific data;
• Serve as the CRM point of contact and provide training or technical support to team members as needed.

• Lead the campus tours program, working closely with the Outreach Program Coordinator to manage scheduling, staffing, ambassador training, and promotional efforts;
• Provide guidance and technical assistance to prospective students, families, and community partners regarding admissions processes and services;
• Collaborate with the Program Coordinator to support the Info Center, ensuring materials and referral manuals are accurate, up to date, and aligned with tours and outreach messaging;
• Coordinate with Marketing and Enrollment Services (entry and admissions) to ensure consistent communication and enhance the visitor experience across all touchpoints;
• Maintain strong relationships with campus departments to gather, organize, and share timely updates about programs, services, and referral processes with the outreach team;
• Collaborate with the Director on building and updating a referral manual for outreach efforts and the Info Center.

• Track and report on performance metrics aligned with recruitment goals and program standards;
• Analyze trends in prospective student engagement and recommend strategies for program improvement;
• Design and implement surveys to assess the quality, effectiveness, and efficiency of outreach services, including tours and Info Center interactions;
• Support the continuous training of outreach team members on CRM tools, referral resources, and college offerings.

• Communicate effectively (both written and verbal);
• Analyze and think critically;
• Work independently, with a high degree of accuracy and efficiency;
• Work as a strong team player;
• Work with individuals of various cultures and backgrounds;
• Proficiently use Microsoft Office.

• Occasional evening or weekend work may be required for events.

• One year college admissions experience; and
• One year of college outreach experience or community engagement.

• Strong organizational and project management skills;
• Experience using CRM data for campaign development and reporting;
• Experience with front‑line visitor or customer service operations, such as an Info Center or welcome desk;
• Experience working with a CRM system (e.g., Slate, Salesforce, Ellucian CRM) to manage…