Senior Software Product Manager – eCommerce

Responsibilities

• Act as a Senior Software Product Manager for GM Energy eCommerce website, owning strategy and roadmap for the platform alongside the Software Product Management, eCommerce team
• Ownership and implementation of the front-end platform; including planning, communication, reporting, analysis, and vendor management
• Partner with business stakeholders to shape ideas, develop creative briefs, and refine designs with creative agency teams
• Lead creative and content work streams through stakeholder and legal reviews, feedback management, testing / QA, and launch prioritization with other Software Product Managers
• Explore, define, write, prioritize, and manage product features, work with IT development teams to create user stories and user acceptance criteria, and manage the feature backlog to support the agile development of deliverables
• Understand and champion the customer needs; gather customer feedback through direct and indirect sources, and ensure product vision and roadmap meets those needs
• With IT development and PMO partners, participate in Refinement, Sprint and PI planning, sprint demos and program syncs
• Conduct effective project updates for stakeholders – including leadership – as required
• Identify and implement strategies to grow engagement among users
• Establish program measurement (KPIs, reporting) and monitor site analytics and performance, recommend countermeasures where appropriate
• Lead usability / A/B testing and personalization efforts from design to implementation, monitoring performance, and translating results into clear recommendations
• Perform research and collaborative exploration on new ideas / initiatives to further accelerate EV adoption & enable sales of GM Energy product
• Partner with IT-DEV and QA teams to ensure comprehensive user acceptance testing/training plans are developed/executed and applications are successfully transitioned to production
• Follow GM standard software development and deployment processes in functional specifications, user interface and database designs, testing methodology, training, and change management
• Support broader GM Energy strategies and projects as required

• 5+ years' experience in product management, marketing, program management, and/or customer experience
• Bachelor's degree or equivalent experience required
• Working knowledge of Jira Align/Jira, Adobe
• Familiarity with EV and energy trends, industry, and competitive landscape
• Strong written and verbal communication skills, including demonstrated ability to report and present to senior leadership on a frequent basis