Senior Growth Marketing Specialist

Keeta, an independent brand of Meituan, is redefining food delivery across Hong Kong, Saudi Arabia, Brazil, and the Middle East. As we continue to scale rapidly in Qatar, building a strong campaign operations engine is critical to driving user growth and delivering a seamless customer experience.

We're looking for a Senior Growth Marketing Specialist to lead always‑on and mega‑sale campaign operations, driving order growth through strategic planning, cross‑functional collaboration, and data‑driven optimization.

• Lead the planning and operation of in‑app promotion campaigns, including campaign planning, subsidy & incentive design, campaign page setup, and resource‑based user reach, etc.; drive order growth and improve GMV.
• Design and execute targeted in‑app promotion campaigns to acquire/retain new users and improve conversion; collaborate with Commercial/Merchant teams on merchant‑funded promotions.
• Own the subsidy allocation strategy: design, execute, and continuously optimize how platform‑funded and merchant‑funded budgets are distributed across promotional tools (e.g., item discounts, delivery fee subsidies, vouchers) to drive order growth and GMV.
• Drive in‑app promotion execution for mega‑sales and seasonal campaigns (Ramadan, Eid, Qatar National Day); co‑design local subsidy allocation strategy and resource plans to hit peak order targets through in‑app channels.
• Track campaign performance with strong analytical rigor; run timely iterations and post‑campaign reviews to ensure targets are met. Utilize AI‑assisted analytics tools to improve anomaly detection speed and automate routine performance reporting.
• Work efficiently across functions (Marketing, Commercial/Merchants, Product) and be accountable for in‑app campaign results.

• Bachelor's degree or above; 5–7+ years of experience in Marketing Campaigns / Growth Marketing / Trade Marketing / E‑commerce Operations or related roles, with at least 3‑4 years focused on in‑app promotion campaign execution.
• Strong familiarity with the Qatar market and the ability to work effectively with local merchants and partners.
• Proven experience designing and executing in‑app promotion campaigns (campaign planning, subsidy & incentive design, campaign page setup, and resource‑based user reach) to drive user acquisition, conversion, and order growth.
• Strong logical thinking and data capabilities; able to define metrics, monitor performance, and drive decisions through data – SQL is a plus.
• Curious about AI technology, able to proactively explore new tools and promote team adoption.
• Fluent in English and Arabic.

• Fast‑growing industry leader – Be part of a rapidly scaling O2O platform shaping the future of delivery in Qatar.
• High ownership & impact – Drive meaningful growth through structured campaign operations in a rapidly growing overseas market.
• Growth opportunities – Gain comprehensive exposure to the full food delivery business model across cross‑functional teams.
• Collaborative environment – Supportive, learning‑oriented team that values practical results and professional development.