HORECA Sales Executive

Sales and Business Development Daily Visit Plan

• Identify and target potential clients within the food service industry
• Actively pursue new business opportunities to expand the customer base
• Build and maintain a pipeline of prospects and leads
• Deliver sales objectives on a monthly basis

• Develop and maintain strong relationships with existing clients
• Understand client needs and preferences to provide tailored solutions
• Address client inquiries, concerns and issues in a professional manner

• Demonstrate in-depth knowledge of the food products offered
• Conduct compelling sales presentations to showcase product features, benefits and quality

• Process and manage customer orders accurately and efficiently
• Ensure that the customer is informed of any delays on delivery
• Be flexible on urgent orders and requirements for customer satisfaction
• Ensure the availability of stock for sales
• Coordinate product forecasting with internal teams to ensure timely delivery and order fulfillment

• Negotiate pricing terms and contracts to secure profitable deals
• Balance client needs with company pricing strategies

• Stay informed about food industry trends, competitor activities and market dynamics
• Utilize market insights to adapt sales strategies and identify opportunities

• Provide excellent customer service and support to clients
• Address post-sales inquiries, resolve issues and maintain client satisfaction
• Gather feedback from customers, prospects or competitors and share it with internal teams
• Update customers on new product releases and promotions

• Maintain accurate and up-to-date sales records and reports
• Conduct market research to identify selling possibilities and evaluate customer needs
• Create frequent reviews and reports with sales data
• Analyze sales data to assess performance and identify areas for improvement

• Collaborate with internal teams, including supply chain and logistics, to ensure smooth order processing and delivery
• Stay updated on product knowledge, industry trends and sales techniques
• Attend training sessions and workshops as needed

• High school diploma or equivalent
• Bachelor's degree in Business, Marketing, Hospitality, or related field is a plus
• Excellent communication and interpersonal skills
• Strong negotiation skills and ability to close deals
• Customer-centric approach with a focus on building and maintaining relationships
• Self-motivated and goal-oriented, with a drive to achieve and exceed sales targets
• Basic computer skills and familiarity with CRM software
• Ability to work independently and collaboratively as part of a team
• Valid driver's license and ability to travel for client visits