HR Generalist

Swisher stands at the forefront of innovation in the consumer products industry, blending a legacy of excellence with a forward-thinking approach. Established in 1861, the family-owned company has evolved into a trailblazer, renowned for its iconic Swisher Sweets cigars, cutting-edge American-made Rogue and Ammo modern oral nicotine products, and the premium Drew Estate cigar collection, which features ACID, Liga Privada, and Under crown.

Poised for the future, Swisher is redefining traditional categories with Volt+Co
-home to groundbreaking products such as Mojo Energy Pouches. Swisher is also home to more than two dozen American-made, non-combustible tobacco brands under the Helme Tobacco Co. umbrella. Based in Jacksonville, Florida, with operations spanning the U.S., the Dominican Republic, and Nicaragua, Swisher continues to lead through innovation, setting new benchmarks in quality and creativity. Learn more at  The HR Generalist serves as a key on-site Human Resources partner for Drew Estate, responsible for ensuring the effective execution of core HR processes while providing responsive, employee-centered support.

This role acts as the primary point of contact for employees and managers, addressing day-to-day HR needs, supporting employee relations, and ensuring timely resolution of issues. The HR Generalist in partnership with the HR Centers of Excellence (COE) of Drew Estate’s parent company Swisher, helps implement enterprise HR programs, maintain compliance with employment laws and company policies, and ensure alignment with broader organizational practices, while tailoring execution to meet the unique needs of Drew Estate business in alignment with broader corporate objectives.

The role requires strong knowledge of HR fundamentals and the ability to operate both as an operational executor and a trusted resource to employees and leaders, driving a consistent, compliant, and positive employee experience across the organization.

Key Responsibilities Provide guidance to managers on HR policies, procedures, and employee relations matters Maintain employee records, including I-9 verification and compliance documentation Partner with frontline leaders to address employee concerns and support day-to-day people decisions Ensure adherence to federal, state, and local employment laws, as well as company policies Maintain HR data integrity and support reporting requirements (e.g., EEO-1, AAP, Veteran reporting) Process unemployment claims and participate in hearings as required Support HRIS processes, reporting, and system updates Partner with leaders to support compliance with OSHA and workplace safety requirements, reinforce safe behaviors, and assist in the investigation and documentation of workplace incidents as needed Escalate complex employee relations issues and partner in resolution approach Build an understanding of the business, workforce dynamics, and operational priorities Support leaders in identifying workforce needs, risks, and opportunities (e.g., turnover, attendance, engagement) Identify and escalate trends from employee interactions, exit interviews, and HR data Partner with leadership to support implementation of workforce and talent initiatives Support execution of key talent processes (e.g., performance management, development planning, onboarding effectiveness) Identify opportunities to improve employee experience and HR process efficiency Support change initiatives and communication at the local level Role model company core values with internal and external stakeholders Assist in the delivery and tracking of employee training programs, including onboarding, compliance training, and role-specific development, ensuring alignment with business and regulatory…