Channel Applications Engineer

$83,300 and $133,280 annually and is bonus eligible

Life insurance, parental leave, paid holidays, short term disability, long term disability, 401(k), employee discount

United States, Alabama

Apr 21, 2026

At ABB
, we help industries run leaner and cleaner and every person here makes that happen. You'll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This position reports to: Lead Senior Channel Applications Engineer

The Channel Applications Engineer (CAE) will provide technical sales execution to the Channel team, Channel partners, technical support, product engineering, R&D and the end customers. The areas of technical sales execution include but are not limited to ABB Low Voltage (LV) drive & PLC/HMI product knowledge, LV drive & PLC/HMI product application and general LV drive and motor application issues.

While this role can be based remotely, the selected candidate will need to reside in either Alabama, Georgia, South Carolina, or Florida.

• Apply Technical Knowledge - Design and recommend tailored solutions based on a deep knowledge of the portfolio and capabilities to meet customers' unique needs. Contribute to specification by negotiating deviations and agreeing on win-win solutions. Identify and communicate applicability of (new/emerging) functional solutions to address current business issues. Advise others on the delivery of high-quality solutions by applying broad and deep professional expertise.
• Customer Relations - Continuously strengthen existing customer relationships. Take the initiative to get to know new customers. Follow-up on customer complaints in a timely manner according to a defined process. Identify and meet customer needs and ask for feedback.
• Sales Techniques - Know and confidently use basic sales techniques (e.g. communication, active listening, presentation...). Take different viewpoints into consideration when creating a solution. Self-reflect on sales approach and adjust to customers as needed. Support the Channel team with customer presentations and demonstrations by serving as the product expert through strong solution competence.
• Analyze drive, PLC/HMI motor application problems and initiate effective measures for their solution. Coordinate activities with related groups to most efficiently achieve objectives to ensure customer satisfaction.

• Bachelor's degree in electrical engineering or related field.
• 2+ years of experience in the application of Low Voltage drives with basic knowledge of Compressors, Pump & Fan, Extruder, Crane, Hoists & Winches, Centrifuge, General Machinery and other applications.
• Exceptional technical application and technical communication skills.
• Understanding of Serial and Ethernet communication protocols (Ethernet/IP, Profi Net, Etc).
• Programming experience in industrial PLCs (ABB, Rockwell, Siemens, Square D, or others).
• Ability to read, analyze, and interpret electrical and mechanical drawings, common technical journals, financial reports, and legal documents.
• Ability to respond to common inquiries or complaints from customers, vendors, regulatory agencies, or members of the business community
• Requires a valid driver's license and passport with ability to travel within the Northeast territory > 50% of the time to customer and end user sites.
• Candidate must already possess a work authorization that would allow them to legally work for ABB in the United States.

While base salary is determined by things such as the successful applicant's qualifications and experience, this position is expected to pay between $83,300 and $133,280 annually and is bonus eligible.

• Choice between two medical plan options: A PPO plan called the Copay Plan OR a High Deductible Health Plan (with a Health Savings Account) called the High Deductible Plan.
• Choice between two dental plan options:
  Core and Core Plus
• Vision benefit
• Company paid life insurance (2X base pay)
• Company paid AD&D (1X base pay)
• Voluntary life and AD&D - 100% employee paid up to maximums
• Short Term Disability - up to 26 weeks - Company paid
• Long Term Disability - 60% of…