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Lead Manager, Multi-Touch Attribution & Analytics
Job in
Dover, Kent County, Delaware, 19904, USA
Listed on 2026-09-04
Listing for:
Ford Motor Company
Full Time
position Listed on 2026-09-04
Job specializations:
-
IT/Tech
Data Analyst
Job Description & How to Apply Below
Ford Motor Company seeks a data-driven Marketing Analytics Manager to lead an 8-person team responsible for the enterprise's Multi-Touch Attribution (MTA) capability. You will partner with Ford's media agency, oversee data quality, taxonomy governance, and the analytics backlog, and translate complex data into actionable insights for marketing leadership.
The role requires strong SQL/Python, experience with vendor management and dashboards, and a track record of delivering measurement products
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