Sr. Director - Communications

Job Summary

SHI, one of the world’s leading technology solution providers and America’s largest Minority and Women-owned Business Enterprise (MWBE), is looking for an experienced Senior Director/Vice President, Communications & Public Relations, responsible for shaping, articulating, and amplifying the company’s narrative across internal and external audiences. Sitting within the Marketing organization, this role ensures that the company’s story, its strategy, values, innovation, and customer impact are told clearly, consistently, and compellingly across internal communications, public relations, media relations, executive communications, and social media.

This senior leader will partner closely with executive leadership, brand, digital, and content teams to strengthen brand reputation, elevate leadership voices, and drive engagement through best-in-class storytelling.

• Define and lead an enterprise-wide communications strategy rooted in powerful, consistent storytelling.
• Translate business strategy, innovation, and customer impact into clear narratives that resonate with employees, customers, partners, and media.
• Ensure alignment across internal and external messaging, tone, and voice.

• Lead internal communications strategy to engage employees, reinforce culture, and support business transformation.
• Partner with executive leadership and HR to deliver clear, motivating communications during change, growth, and key milestones.
• Own internal channels, messaging cadence, and content standards to ensure clarity and relevance.

• Develop and execute proactive PR strategies that strengthen brand visibility, credibility, and thought leadership.
• Build and maintain strong relationships with media, industry analysts, and influencers.
• Shape media narratives, manage story pipelines, and guide spokesperson preparation.

• Craft executive narratives, messaging, and content for internal forums, media engagements, speaking opportunities, and thought leadership.
• Ensure executive voices are authentic, aligned, and consistently positioned against company priorities.
• Prepare leaders for high-impact moments including press interviews, town halls, and public appearances.

• Lead the company’s social media strategy with a focus on storytelling, leadership visibility, and brand engagement.
• Oversee corporate and executive social presence to amplify key messages and narratives.
• Monitor engagement, sentiment, and performance to continuously optimize messaging and channel mix.

• Act as guardian of the company’s brand narrative and reputation across all communications channels.
• Provide strategic guidance on sensitive or high-visibility messaging in partnership with executive leadership and legal when needed.
• Ensure message discipline, clarity, and consistency across the organization.

• Build, lead, and mentor a high-performing communications and PR team.
• Manage agency relationships, budgets, and operational planning.
• Establish metrics to measure reach, engagement, sentiment, and narrative effectiveness.

• Leadership:
  Can lead strategic team initiatives, inspire others to take leadership roles, and foster a culture of shared responsibility and continuous improvement.
• Strategic Thinking:
  Can analyze complex situations, drive organizational transformation, and adapt strategies to changing market conditions.
• Business Acumen:
  Can provide strategic guidance and insights to drive overall business success.
• Communication:
  Can lead and model exceptional communication at all levels of the organization, develop and implement communication strategies, and coach others to improve their communication skills.
• Change Management:
  Can lead and model exceptional change management at all levels of the organization, can develop and implement change management strategies, and can coach others to improve their change management skills.
• Collaboration:
  
  Can lead complex team projects, inspire others to collaborate effectively, and foster a culture of…