Senior Program Manager, Product Marketing
Listed on 2026-06-22
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Marketing / Advertising / PR
Marketing Strategy, Marketing Communications, Digital Marketing, Marketing Manager
Responsibilities
- Understand market, competitive landscape, and target audiences and translate it into actionable insights for Product and Go-To-Market teams
- Own and define clear product positioning, naming, messaging and narratives for a portfolio of products
- Develop and execute global go-to-market strategies including goals, metrics for success, product marketing communications, and integrated launch planning with cross-functional partners.
- Partner with brand and integrated marketing on outbound marketing and advertising strategies and programs to drive awareness, adoption and long-term engagement
- Act as the point of contact for communicating product roadmaps, GTM updates and reviews with cross functional leadership
- Assess and prioritize growth opportunities to inform product and marketing strategy
- Requires a minimum of 10 years of related experience; or a minimum of 8 years with a Bachelor’s degree; or 6 years and a Master’s degree; or a PhD with 3 years experience.
- Analytical thinker with consumer-first mindset
- Experience synthesizing consumer insights and industry perspectives; identifying and prioritizing user needs to help build better products and GTM strategies
- Communicator with experience simplifying concepts, influencing executive partners, and creating messaging and content for external audiences
- Cross-functional collaborator with experience managing complex projects with multiple partners
- Comfortable with ambiguity, uncertainty, and a rapidly evolving business landscape
Location:
This role is not open to candidates based in the San Francisco Bay Area, California.
- Tier 1 - United States of America 110, USD per year
- Tier 2 - United States of America 121, USD per year
- Tier 3 - United States of America 133, USD per year
We care about what you care about. We have a multitude of benefits to support employees, pets, kids, and partners including medical, dental, vision, disability and life insurance. Employees can enroll in our company’s 401k plan, as well as an equity-based incentive program. Employees will also receive open paid time off, 11 paid holidays a year and up to 26 weeks of paid parental leave.
For more information, select your country and learn more about our employee benefits, program, & perks at
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