Senior Creative Director

Ready to be part of something extraordinary? At Cooper’s Hawk, connection is at the heart of everything we do, and we’re looking for passionate people to join us. When you become part of our team, you step into a collaborative, supportive culture built on Uncompromising Hospitality, where standards and genuine care come together to create something truly unforgettable. As we continue our exciting journey, you’ll help us deliver unforgettable experiences to our Wine Club Members and the entire Cooper’s Hawk community.

Join us, and let’s turn moments into lasting memories.

Cooper’s Hawk Winery and Restaurants is seeking a visionary and experienced Senior Creative Director to lead our creative team and act as the guardian of our brand’s identity. As the most senior creative leader, you will set the “North Star” for all visual and conceptual output, ensuring our brand remains culturally relevant, authentic, and inspiring across all consumer touchpoints—from digital and social to experiential and retail.

You will balance high‑level strategy with artistic flair, leading a multidisciplinary team to create compelling, 360‑degree brand narratives that drive growth and customer loyalty.

As a senior leader within the marketing organization, reporting to the Chief Marketing Officer, this is a true player–coach role. The Senior Creative Director will own the creative vision, brand ethos, and execution across every guest and member touchpoint—from major brand campaigns and Wine Club communications to in‑restaurant signage, wine labels, digital content, and experiential moments.

This role is designed for a hands‑on creative leader who leads from the front, thrives in momentum, and gets energy from building, making, and developing great work. You will set the bar creatively, inspire teams by example, and ensure Cooper’s Hawk continues to feel distinctive, cohesive, and emotionally resonant as it grows.

• Define Brand Identity:
  Evolve and maintain the long‑term creative vision and voice of the brand, ensuring consistency in all visual and conceptual assets.
• Storytelling and campaigns:
  Own brand storytelling – from seasonal campaigns and product launches to influencer, partnerships, experiential moments and community narratives.
• Cultural Relevance:
  Monitor cultural movements, fashion, art, and design trends to keep the brand ahead of the curve.
• Cross‑Functional Partnership:
  Collaborate with Marketing, Product, and Merchandising teams to ensure creative expression flows seamlessly from product concept to GTM (Go‑To‑Market) execution.
• Own and evolve the creative vision, brand ethos, and visual identity across all channels and experiences.

• Oversee 360‑Degree Campaigns:
  Guide the conception, production, and delivery of campaigns across digital, social, print, and retail channels.
• Art Direction & Styling:
  Own the brand direction through high‑level art direction, photo/video shoot styling, and ensuring all visual assets are elevated and on‑brand.
• Maintain Quality Standards:
  Review and approve all creative assets, providing actionable feedback to designers, copywriters, and external partners to maintain the highest standard of excellence.
• Digital experience:
  Oversee creative for all digital platforms including UX/UI, web, email, and social and ensure work is both brand right and performance driven.
• Creative Systems & Standards:
  Build creative processes and standards without slowing speed or flexibility, ensuring every piece of creative output – no matter that channel meets a world class standard of craft, clarity and originality.
• Executive Communication:
  Present creative vision and work to senior leadership and key stakeholders.
• Performance & Impact:
  Ensure creative work delivers both brand love and business results.

• Lead the Creative Studio:
  Mentor and inspire an in‑house creative team (designers, copywriters, art directors, videographers) to foster a culture of innovation, collaboration, and high performance.
• Resource Management:
  Manage the creative budget, internal team resourcing, and external relationships to ensure timely,…