SEO Specialist

SEO Specialist Responsibilities

• Develop and execute tailored, data-driven SEO strategies for on‑page, off‑page, and technical SEO to drive organic growth.
• Perform comprehensive keyword research, competitive analysis, and website audits to identify opportunities and gaps.
• Collaborate closely with copywriters, web developers, and designers to integrate SEO best practices across all web properties.
• Monitor and analyze SEO performance metrics—organic traffic, keyword rankings, conversion rates—and deliver regular reports with insights and recommendations.
• Stay current with the latest SEO developments, search engine algorithm changes, and emerging tools or technologies.
• Manage relationships with external SEO partners, agencies, and consultants to supplement internal efforts.
• Mentor junior team members, fostering continuous learning within the SEO team.

• Minimum 3 years of proven experience in SEO, driving organic growth and improving search engine rankings.
• Strong analytical mindset with the ability to translate complex data into actionable insights.
• Excellent verbal and written communication skills, capable of explaining SEO concepts to non‑technical stakeholders.
• Strong project management skills, able to handle multiple projects simultaneously and meet deadlines.
• Up‑to‑date knowledge of current SEO trends, search engine algorithms, and best practices.

• Proficiency with SEO tools such as Google Analytics 4, SEMrush, Ahrefs, Screaming Frog, and AI tools (Gemini, Claude, ChatGPT), as well as Google Looker.
• Familiarity with project management and collaboration tools like Jira.
• Experience with HTML, CSS, and either Python or JavaScript is a plus.

• Healthcare:
  Low‑cost, competitive health coverage (including domestic partners) with employer‑paid counseling services.
• 401(k) matching after two months of employment, with employer matching starting at approximately 3%.
• Lifestyle Spending Stipends:
  Employer‑paid account for physical, financial, and emotional wellbeing expenses.
• Flexible Time Off:
  Competitive time‑off balances accrue weekly, similar to pay.
• Parental Leave:
  Two weeks paid during the first year and up to nine weeks after one year of employment.
• Generous Paid Holidays:
  Additional flex holidays to celebrate cultural diversity beyond company holidays.
• Flex
  
  Schedule:
  
  Hybrid role with in‑office collaboration on Tuesdays and Thursdays;
  Wednesday is a flex day; remaining days remote.
• World Class Facility:
  Onsite restaurants, gym, pickleball and basketball courts, spin class/pilates room, bikes, massages, and more.
• Comprehensive Life Insurance:
  Employer‑paid life insurance coverage for employees and dependents.
• Employee Resource Groups:
  Supportive community for diversity and inclusion.